Juan Esteban Orduz, president of the National Federation of Coffee Growers for North America and president of the World Forum of Coffee Producers, told Jose Antonio Montenegro in "GloboEconomía" that the consumption and sophistication of consumers of this beverage is increasing.
Details in "GloboEconomía" which is broadcast on Saturdays at 7 pm Miami time, and Sundays at 12:30 pm (Miami).