It is a funny accessory protected by numerous patents which combines massage rollers, responsible for firming the cheekbones, facial contours and décolleté, and a ceramic made up of precious minerals, including quartz and tourmaline, to stimulate the radiance of the skin. skin.
A best-seller in Japan, this Slim Cera anti-aging roller (€190) is also one of the best sellers at Bijo, the online concept store for Japanese cosmetics and lifestyle.
“With the success of kobido massage and firming tools like guasha, many French women are rediscovering Japanese beauty.
This is the case with these microcurrent generator rollers, but also with nanometric treatment vaporizers, which are also very popular in the Archipelago,
says its founder, Keiko Suyama, who has just opened the Biën boutique in Paris (10, rue Casimir-Delavigne, 6th) and manages the Japanese beauty bar at Bon Marché Rive Gauche.
Minimal and poetic
At the exact opposite, others come to “J-Beauty” for its minimalist formulas and…
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