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Launched a new business card in Shanghai, the first month of delivery of Feifan R7 made an extraordinary start

2022-12-19T03:46:58.301Z


As a high-end new energy brand under SAIC Motor, Feifan Automobile "comes from Shanghai and originates from SAIC Motor". It not only undertakes the mission of SAIC Motor to "upgrade its brand", but also undertakes the important task of launching Shanghai's high-end new energy brand. The "National Subsidy" at the bottom is also enough to reflect Feifan's sincerity. I believe that with the continuous accumulation of word-of-mouth after the large-scale delivery of R7, the sales of R7 will continue to rise.


  Since 2022, with the vigorous development of domestic new energy vehicles, my country's passenger car market is undergoing changes.

One of the biggest changes is that domestically produced new energy vehicles are the best.

According to data from the Passenger Passenger Association, the retail sales of passenger vehicles in November 2022 will reach 1.649 million, a year-on-year decrease of 9.2%; retail sales in November will decrease by 10.5% month-on-month; and in terms of new energy vehicles, the wholesale sales of new energy passenger vehicles will reach 728,000 vehicles, a year-on-year increase of 70.2%, a month-on-month increase of 7.9%, and the penetration rate of new energy has reached 36.3%.

  In addition, with less than one month left, the national new energy vehicle subsidy will be officially withdrawn.

In this last period of time, many car companies have made fancy moves to encourage consumers to catch up with the "last train" of the policy.

This also led to a boom in the production and sales of new energy vehicles in November, and the delivery data was impressive.

Image source

  Although the current new energy industry has ushered in a period of rapid development, the competition in the domestic new energy industry has always been fierce. Various brands have sprung up into the market. It is full of challenges to survive, and it is even more difficult to stand out.

Among them, there is a car company that has only been established for one year, but it can occupy a place in the new energy market, and this is Feifan Motors.

  On December 1, Feifan Auto announced the sales data for the first full month of its first flagship SUV Feifan R7.

In November, Feifan R7 delivered a total of 1,501 units, with an average order value of more than 320,000 yuan, ranking fifth in the list of pure electric SUV deliveries of 300,000 to 400,000 yuan in November, successfully ranking among the first echelons.

For a young brand like Feifan, this sales volume is not insignificant.

Data source China Federation of Industry and Commerce

Extraordinary strength, creating extraordinary sales

  As the first flagship model of Feifan Motors, Feifan R7 has performed well in terms of its own strength. This is also an important guarantee for the extraordinary start of R7 sales in the first month. After all, only good products can be favored by users.

  Feifan R7 has the title of "screen master" in the smart cabin industry, thanks to its 43-inch wide true-color triple screen and Huawei's visually enhanced AR-HUD head-up system.

In addition, Feifan R7 is also equipped with the RISING OS intelligent cabin interactive system, which is based on the exclusive customization of the Zero Beam Galaxy digital experience platform. Users bring an extremely intelligent smart cabin experience.

Image source Feifan Motors

  Speaking of intelligent driving, R7 is equipped with the industry's first fully integrated high-end intelligent driving system-RISING PILOT, which is self-developed by Feifan.

This is also a technological breakthrough achieved by overcoming many technical difficulties with more than 500 members of the Feifan Smart Driving team for two and a half years.

Intelligent driving is the core technology and soul of the enterprise. Feifan hopes to change the rules of the game of intelligent driving through the RISING PILOT fully integrated high-end intelligent driving system, and truly let the soul be in its own hands.

  In terms of power, Feifan R7 is equally powerful. It is equipped with a 90-degree CTP large module battery pack and adopts the industry's first double-layer horizontal battery cell technology. The peak power can reach up to 400kW and the maximum peak torque can reach 700N m. The four-wheel drive version of the R7 has a zero-to-hundred-acceleration acceleration of 3.8 seconds, easily entering the "3-second club".

  Of course, good products are the foundation, and good services are also indispensable.

Feifan Auto always adheres to the user-centered approach and is committed to providing users with worry-free car services.

Up to now, there are 197 Feifan car sales outlets in 75 cities across the country, and 18 delivery centers in 16 cities.

In addition, in terms of energy replenishment ecology, a total of 114 brand charging stations, 1,100+ equity charging stations have been built, and the number of third-party charging piles has reached more than 540,000.

Through the construction of channels, more users can experience Feifan.

Continue to make progress and create a new business card for Shanghai

  In 2021, the output value of new energy vehicles in Shanghai will exceed 160 billion yuan, and the output will reach 632,000 vehicles, ranking first in the country.

In terms of sales volume, in 2021, Shanghai will continue to top the list of cities across the country with annual sales of over 240,000 vehicles, and it will also rank first in the country with 620,000 vehicles.

  In the "Implementation Plan for Accelerating the Development of the New Energy Vehicle Industry in Shanghai (2021-2025)", Shanghai clarified the goal of "creating a highland for the development of new energy vehicles with global influence".

By 2025, the annual output of new energy vehicles in Shanghai will exceed 1.2 million, and the output value will exceed 350 billion yuan.

In early September, Shanghai issued the "Shanghai Implementation Plan for Accelerating the Innovation and Development of Intelligent Connected Vehicles", which detailed the industrial spatial layout. The functions of industrial clusters such as Lingang and Jiading will be further improved, laying a new pattern for the development of new energy vehicles in Shanghai.

Image source Feifan Motors

  Shanghai can be said to be the main battlefield for the sales of new energy vehicles. Both the penetration rate of new energy vehicles and the improvement of infrastructure are far ahead of other cities.

According to statistics, in the first eight months of this year, the cumulative sales of new energy passenger vehicles in Shanghai reached 142,000, significantly ahead of other cities.

Image Credit Automotive Electronics Design

  As my country's leading automaker, SAIC is also a "local" automaker in Shanghai, and plays a pivotal role in the development of Shanghai's new energy industry.

As a high-end new energy brand under SAIC Motor, Feifan Automobile "comes from Shanghai and originates from SAIC Motor". It not only undertakes the mission of SAIC Motor to "upgrade its brand", but also undertakes the important task of launching Shanghai's high-end new energy brand.

As the first flagship model of Feifan Motors, Feifan R7 is positioned as an "extremely intelligent high-end pure electric SUV", which fully demonstrates Feifan Automobile's high confidence in its own technology and research and development, and helps Feifan to win the high-end new energy track at the same time , It will also help Shanghai start a new business card of high-end new energy.

Among the sales of Feifan in November, the insurance volume in Shanghai reached 817 units, ranking second in the same region and in the same class, which also shows that Feifan R7 is favored by Shanghai users.

Image source

National subsidy retreats, Feifan pockets the bottom

  In 2010, the "National Subsidy" policy was officially implemented. Over the past 12 years, the "National Subsidy" policy has benefited automakers and consumers.

The promotion of "National Subsidy" has gradually developed the domestic new energy industry from a small and weak industry to a super industry with a penetration rate of more than 30%. Its historical significance cannot be ignored.

Image source Feifan Motors

  At the end of December this year, the "National Subsidy", a subsidy policy implemented since 2010, will officially withdraw from the market.

According to the notice issued by the Ministry of Finance and other four departments, the subsidy policy for the purchase of new energy vehicles in 2022 will be terminated on December 31 this year, and vehicles that are registered after that will no longer be subsidized.

  However, in order to protect the interests of users, users who place an order before December 31, 2022 and complete delivery before February 28, 2023, as long as the order meets the requirements for applying for the 2022 new energy national subsidy, Feifan Automobile will follow the 2022 new energy The national subsidy standard provides users with a difference subsidy.

The "National Subsidy" at the bottom is also enough to reflect Feifan's sincerity. I believe that with the continuous accumulation of word-of-mouth after the large-scale delivery of R7, the sales of R7 will continue to rise.

Source: chinanews

All news articles on 2022-12-19

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