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Asterix and Obelix drive a Citroën

2023-01-03T17:11:42.878Z


NEWS - “By toutatis!” The French manufacturer has produced a tank inspired by the 2CV for the latest opus in the adventures of our favorite Gauls. He will be one of the stars of the Retromobile show.


“Stop your chariot”.

This is undoubtedly what René Goscinny and Albert Uderzo, the fathers of Asterix, would have exclaimed when they learned that Citroën had made a tank for the most famous of the Gauls.

This is no joke though.

For "Asterix and Obelix: the Middle Empire", the next film of the adventures of the Gallic hero in theaters from next February 1, the designers of the chevron firm have offered themselves a recreation that will certainly make more people talk than the performance of their latest top of the range or that of the brand's offensive in certain Asian countries.

Citroen

This funny tank made of solid ash evokes the iconic 2CV.

The habitable cell is largely inspired by the shape of the roof of Citroën's famous all-purpose car released after the Second World War.

The pavilion is covered with a “Lutèce” canvas which folds up to provide an opening roof for Asterix and Obelix.

The two armchairs, which would fit better in a living room than in a vehicle, are covered with a tartan fabric.

The manufacturer's press release continues by stating that "the suspensions are made of boar's stomach".

As for the headlights, they are inspired by Gallic helmets and are operated using fireflies doped with “magic potion”.

The design of the wheels refers to the universe of Gallic shields.

Citroen

The Citroën tank concept, fruit of the imagination of the Gallic Cétautomatix, appears in several sequences of the film.

It also refers to the history of the firm of the former quai de Javel.

Father of modern marketing, André Citroën was not content to make the Eiffel Tower sparkle with his logo and his name.

He had also distinguished himself by venturing into China with the Yellow Cruise, an expedition that lasted almost a year, from April 1931 to February 1932, to reach Beijing from Beirut.

In 1986, for the launch of the AX city car, the advertiser Jacques Séguéla, who managed the Citroën budget, had no hesitation in shooting a promotional film on the Chinese wall.

The Citroën tank of Asterix and Obelix will be one of the attractions of the Retromobile show which is being held in Paris, Porte de Versailles, from February 1st to 5th.

Source: lefigaro

All news articles on 2023-01-03

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