Welcome: The Saban Ilvan network has arrived in Israel.
The first branch, in the Dizengoff Center in Tel Aviv, opened yesterday to the general public at 5:00 p.m.
This is the first branch out of eight branches that will be opened in the first half of the year in the city and out of about 30 branches that will be opened by the beginning of 2024. The next branches in Tel Aviv will be in Levinsky Market, Bigal Alon, Sokolov, Lincoln, King George, the Florentine neighborhood, Nachalat Binyamin and Migdal The young men in Mencham Begin.
Saban Ilvan is the largest chain of convenience stores in the world, with more than 83,000 stores in 18 countries.
Israel is the 19th country in the world and the first country in the Middle East that the network enters.
A principle that the network operates on is self-service.
So, for example, the coffee is made from fresh beans, which are ground on site, and the customer prepares the coffee himself at the push of a button.
There are two coffee machines in the branch, and the customer can choose a small or large cup, the desired coffee style - cappuccino, latte, espresso, etc., and the type of milk - 3% or 1% fat (the branch has two machines: for regular milk and milk substitutes such as soy and oat ).
The price is uniform: a regular cup of coffee costs NIS 9 and a large cup of coffee costs NIS 12.
A first look at the Saban Ilvan branch in Israel // Credit: Hayali Handelsman
A variety of coffee drinks
The chain in Israel offers a variety of coffee drinks and the global chain's international beverage brands: Slurpee (flavored hail), smoothie (fruit shake) and Big Gulp (soft and carbonated drinks).
More online: catering solutions, such as sandwiches, salads, hot food, a variety of pastries and desserts;
basic food and consumer products to buy a supplement for the home;
Non-prescription drugs, as well as a wide variety of accessories such as a hair clipper and mobile charger.
Another principle of the chain is a uniform price for products with different additions or components.
The price of an iced coffee is 14 shekels, the price of a regular glass of cola is 7 shekels, and the price of a large glass is 10 shekels.
A hot dog in a bun is offered for NIS 14.9 and includes a variety of sauces and toppings at no extra cost (sauerkraut, fried onions, pickles and more).
The chain offers soft ice cream or yogurt ice cream for NIS 7, including a variety of toppings and syrups at no extra charge.
The prices at the branch in New York, photo: Tzvia Blum
Advanced digital means
Prices of food products, for example: large Pringles for NIS 10.9, Ben & Jerry's for NIS 25.9 and a small package for NIS 12.9 and Magnum for NIS 14.9.
In terms of payment, the network offers payment by advanced digital means.
The store has digital price signage, which gives the chain's management real-time information on the amount of products on the shelves.
With the launch of the app, which is currently in pilot, it will be possible to order the products in the app or scan them using the digital signage.
Zvika Schwimmer, CEO of Elektra Consumer Products said today at a press conference on the occasion of the launch
"Savan Ilban will be a significant player in the convenience stores and kiosks in Israel. We are talking about hundreds of stores in Israel. We will reach all parts of the country and everywhere we will make the right adjustment. We will start from Tel Aviv. It is impossible to open hundreds of stores in a month or a year. It is history that a player like Saban Ilban arrives in Israel And we invested a lot of time in developing the flavors. As mentioned, we will open hundreds of branches, not thousands. In three to four years we will reach this amount in order to maintain the high level and the flavors.
Schwimmer is careful not to explicitly say that the branches will open on Saturday.
According to him, "We strive to open the branches as soon as possible in terms of time. We will not harm any audience and we will not violate the regulations of the regulation of any city or region. We will strive to open without harming the audiences and provide the solution at any time, while taking into account the customer base. We strive to open as much as possible Without hurting the customers' feelings. We look around and act accordingly. The products in the store are kosher and we make sure of that. We brought Saban Ilvan to Israel with many solutions."
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