Omer
Nitzani, who has held a number of senior positions at Keshet for the past 22 years, has been
appointed Vice President of Commercial
and
Business
Development
at
Israel Hayom . In this position , Nitzani will be responsible, among other things, for marketing and all revenues from the newspaper, digital, collaborations and world the conferences
CEO of Israel Hayom, Amir Finkelstein: "Nitsani is a significant boost to the system, and thanks to his vast experience we can continue to give the most value to our advertisers in digital, print and everything in between."
Nitsani started his career at Keshet in 2000. In 2009, he took over the commercial management of the Mako Group, in which he was responsible for media revenues and commercial collaborations in the group.
In 2016, his powers were expanded and he took over the management of the cooperation department of Keshet 12.
Later, the creative and production departments were added under his management.
A leading factor in the communications market
According to
the
CEO
of Israel
Hayom
, Amir Finkelstein,
"From its first day, Israel Hayom has set itself the goal of becoming a leading factor in the media market in Israel.
Nitzani's appointment strengthens us in areas where we were less active in the past, and will allow us to continue growing within the organization's strategic plan.
I have no doubt that together we can conquer new peaks.
His many years of experience will make it possible to develop and innovate additional advertising platforms with the aim of continuing to create maximum value for the group's customers."
Nitsani
:
"'Israel Hayom' is undergoing significant development. I am happy and excited to join the group's renewal and growth journey, together with the employees and managers, with the aim of helping the organization break forward, renew itself and create greater value for advertisers."
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