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"This is exactly the opposite of a free market Mr. Karai, we will be happy to give you a lesson on the subject" - voila! Barangay

2023-01-23T12:32:06.555Z


The Broadcasting Corporation, Yoman Mubak: Broadcasting Authority personnel are mobilizing, producers and creators are getting involved


The creators: "Repeatedly Kray proves that he simply does not understand the material, or worse, gives gifts to friends"

The television industry is reacting for the first time to the demand of the Minister of Communications from the broadcasting corporation to transfer the VOD content in their possession for free to the competing media bodies.

Communications Minister Karai gave his position last night (Monday) following the revelation of Walla!

Branch about HOT's demand to receive the materials for free - a demand that led to an unusual statement by the CEO of the corporation Golan Yochpaz, who accused the CEO of HOT Tal Granot of taking advantage of the problematic situation of the corporation he was fighting for what he defined as "a few shekels for the owner of the house".



In this regard, the Producers' Association stated that: "To whom does Karai distribute content for free? To the public? No, the content is already accessible to the public for free through Kaan broadcasts, the Kaan app and even YouTube. Karai offers the material for free to commercial entities that charge us all expensive subscription fees, including Hot, Yes , Partner and Cellcom. Did you want to watch the content here on VOD? Pay a subscription fee and you will receive. Karai distributes public money to private entities, a gift from the taxpayers to capitalists. Karai proves again and again that he simply does not understand or the material, or worse, distributes gifts to friends. Instead of the state And the corporation will return part of the money invested in original content and invest it in new productions, Karai is giving a gift to Cellcom and Partner who do not invest a shekel in an Israeli creation, and to Hot Vis, who are reducing their investment in an Israeli creation by tens of millions. This is exactly the opposite of a free market Mr. Karai, we will be happy to teach you a lesson on the subject."



In addition, in the documentary forum that also represents the creators, they produced a support video for the corporation with the participation of industry people (watch).

supports the corporate struggle.

Yaacov Achimair (photo: screenshot, network 13)

In the meantime, this morning was published in Walla!

Branch on the joining of former "Yesh Atid" spokeswoman

Neely Reichman

in favor of the corporate struggle.

Reichman, who specializes in public branding and campaign and crisis management, managed Yitzhak Herzog's campaign for the presidency, and led the media strategy of the Yesh Atid party in the 2013 elections and the Likud in the 2009 elections. According to Reichman, this will be done free of charge.



In addition, the media consultant

Yaniv Rosenberg

will accompany the veterans of the Broadcasting Authority, who are joining the fight against the closure of the corporation.

Among the signatories of the calling voice distributed by former senior officials of the Authority: Yair Stern, Dalia Mazor, Menashe Raz, Yaakov Achimair, Shari Raz and David Weitzum.

Rosenberg, for Blue and White, led the campaign to recruit votes from the right and religious Zionism in the 2019 elections and served as a media consultant for media organizations including Yes, Radio 99 and the Jerusalem Post and Marib group.

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In the background of the struggle, voila!

Branch learned that 11 people are currently working on a documentary investigative program that "reveals the behind-the-scenes relationship between capital and government in Israel."

The one who leads the program is the former editor of De Marker and currently a central reporter in the economic newspaper Guy Rolnik, with other journalists appearing in the series next to him.

One of the episodes is also expected to feature the director Doron Tsaviri, who is known for his positions against the government.

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Source: walla

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