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The Chinese Way is here and aimed high

2023-01-24T05:20:12.268Z


Via Peri is launched in Israel with a design, a strong power unit and rich accessories, as part of the effort to hunt customers in the demanding luxury market. The price is set at NIS 380,000 for the launch period


Metro Motor is expanding its new car division and this morning launched the Via brand, which joins the Lipomotor brand that was launched in Israel in November 2022. Metro, known as the largest importer in Israel in the two-wheel industry, states that they see their new car division as a key growth engine for the company's activities, and in the coming months they will also launch the Karma sports brand.

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Via is actually the luxury division of the Chinese car giant Dongfeng, which is currently considered the third largest Chinese car manufacturer, and the model with which the company is starting brand activity will join the category of large and luxury electric recreational vehicles, as a competitor to models such as the Mercedes EQC, Audi e-tron and others.

By the way, we also know Dongfeng's popular streetcar division in Israel from the SERES brand marketed by Telcar.

Via Peri was designed by the Italian car workshop "Italdesign", hence the similarity in the front to the Maserati Levante.

At the same time, the similar design lines are concentrated only on the front of the vehicle and on the sides of the vehicle you will find a modern and elegant design that is devoid of sophistication.

The dimensions are large with a length of 4.9 meters, a width of 1.95 meters and a height of 1.66 meters, and with a wheelbase of 296 cm and a dedicated platform for electric models that also includes a completely flat floor, the space for five passengers is absolutely respectable.

Photography: Shashi Cohen

The highlight of the new model is the well-equipped passenger compartment and the technological atmosphere, which includes a dashboard consisting of three 12.3" screens each, which can be raised and lowered electrically as part of, for example, the driving style selected in the driving mode selector.

In addition, you will find vegan leather seats that include ventilation, heating and massage for the driver and the passenger next to him, a panoramic glass roof with advanced glass that can be set to 10 different levels of transparency at the push of a button, a night lighting system for increased safety in the hours of darkness, ambient lighting that can be controlled according to the rhythm of the music, an air purifier which includes an option for 3 types of scents to be distributed in the car, an electric trunk door, 20" wheels in a turbine design and a particularly long list of accessories.

The safety equipment includes most of the safety systems popular today in the market, plus 360 degree cameras and a system for performing automatic parking, but currently the vehicle has only been tested in the Chinese C-NCAP crash test where it received a full score of 5 stars.

Photo: Shashi Behn

The model will be marketed in Israel in a single drive version that includes a pair of electric motors that provide dual drive and a combined power of 489 hp and 73 kgm.

Acceleration from standstill to 100 km/h takes only 4.4 seconds, and with a battery made by CATL with a capacity of 106.7 kWh, the manufacturer guarantees up to 500 km driving range between charges.

The model also supports fast charging stations of up to 100 kWh type DC that allow charging 20-80% of the battery in only 45 minutes, and is equipped as standard with air suspensions with the possibility of adjusting the height of the vehicle according to the chosen driving style.

The Waya brand will be marketed in Israel with a 5-year unlimited mileage warranty and a battery warranty of up to 8 years, along with a promise of VIP service to customers and a 4-year treatment package included in the price (one treatment per year).

The price of the model is set at NIS 390,000 (a NIS 10,000 discount will be given to buyers during the launch period) and the importer's sales forecast is several hundred cars in the first year of marketing.

During August, a luxury minivan will also join the range of models in Israel, and next year another pair of additional models.

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Source: israelhayom

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