Why not offer, or treat yourself to, a truly personalized watch?
Initials, special message, map retracing a trip or reproduction of a child's drawing… Engraving is always a way to mark your timepiece.
At Jaeger-LeCoultre, a new alphabet, designed by typographer Alex Trochut for the Reverso
(above)
, renews this exercise.
Read also90 shades of Reverso…
Carl F. Bucherer.
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Next stage: the design of his own watch.
Many amateurs wish to have access to a creation calibrated according to their preferences, and even the large traditional houses accede to this desire.
Carl F. Bucherer, renowned for its mastery of peripheral winding of automatic movements, is shaking up its own codes by offering an online configurator based on an application developed especially for this purpose.
“Our individualization strategy is revolutionary for the company and our top-of-the-range
timepieces,” underlines Uwe Liebminger, head of development of this tool.
Rather than just offering...
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