We had already seen her wearing a vintage Rolex Midas much older than her, designed by Gérald Genta, and with a shape inspired by the Parthenon.
The one once worn by a certain Elvis Presley, revisited this time by Thai jewelry designer Patcharavipa Bodiratnangkura.
But for her big return to the stage for the halftime of the 57th Super Bowl, Rihanna had decided to change the time.
No repertoire, with a wise and controlled show featuring some of his hits, probably too briefly in the eyes of his fans.
But in addition to her red outfit cut to contrast in the middle of her dancers all dressed in white, Rihanna had decided to wear this year an impressive watch also and elegantly red, her own Brilliant Northern Lights in steel set.
Rihanna saw red for the Superbowl final.
Jacob & Co.
A creation signed Jacob & Co, the most New York of watchmaking houses, founded by Jacob Arabo and now managed by his son, Benjamin.
A family business that has seen its revenues grow by 132% over the past two years, thanks to its exceptional watch and jewelry creations, such as the one dedicated to the 50th anniversary of the legendary film The Godfather.
With a diameter of 44 mm and offered on a red alligator strap, this Northern Lights is adorned with 323 white diamonds set on its steel case.
An echo of his famous song
Diamonds
, perhaps?
Rihanna saw red for the Superbowl final.
AFP
Inside, there is a high-end skeleton movement with a graphic layout of the bridges, exclusive to Jacob & Co, coated with an integral red crystal, a rarity in the industry.
“This is one of the many Jacob & Co timepieces and fine jewelry that Rihanna owns and wears regularly,
” explains the brand, of which she has been a loyal customer for fifteen years.