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The 5 collaborations of Pharrell Williams that marked fashion

2023-02-14T16:40:41.348Z


From Chanel to Adidas via Uniqlo, the new artistic director of the men's world of Louis Vuitton has edited a few collector's items with the biggest brands.


1. Louis Vuitton

In 2006, Pharrell Williams made his first foray into fashion by designing a pair of glasses for the trunk maker.

Called Millionaire, these aviator-style sunglasses, a mix of Scarface aesthetics and Notorious BIG style, are selling like hotcakes.

Faced with resounding success, a second edition will see the light of day in 2007. In 2008, the most famous luxury brand in the world asks the rapper-producer to design, with the help of Camille Micelli, then creator of the jewelry line, a collection of 26 jewels entitled Blason.

In 2005, Pharrell Williams launched Millionaire, his first collection for Louis Vuitton.

Louis Vuitton

2. Moncler

In 2009, the pop star announced a new association: a collection of down jackets with the specialist in the field, Moncler.

The star piece?

A reversible sleeveless quilted jacket with the false air of a bulletproof vest.

Four years later, the American is doing it again, this time designing sunglasses.

A prolific collaboration since the Franco-Italian brand has just announced that the singer-songwriter

Happy

was part of Moncler Genius, its collaboration program, unveiled in a few days during London Fashion Week.

Pharrell Williams in 2013 wears his sleeveless down jacket and sunglasses in collaboration with Moncler.

Moncler

3. Uniqlo

In 2014, through his creative collective i am Other, Pharrell launched a series of t-shirts and caps with the Japanese company Uniqlo.

Nigo, then artistic director of UT, the Japanese brand's t-shirt line, calls on his favorite gaming partner - together they have already founded two streetwear brands Billionaire Boys Club and Ice Cream.

The singer in his t-shirt in collaboration with Uniqlo.

Uniqlo

4.Adidas

Adidas Stan Smith sneakers customized by Pharrell Williams Adidas

Arguably the best known of her forays into the fashion world.

In 2014, the tube producer joined the big family of Adidas designers.

But it is not content to publish customized tracksuits and sneakers.

He launched THE basketball for fans of the genre.

A year later, at the instigation of the singer, the German equipment manufacturer joined forces with Chanel for an ultra-exclusive collaboration.

Only 500 pairs are produced, and sold at Colette, then famous Parisian store (closed in 2017).

Five years after its release, the model still fascinates, and is one of the 10 most expensive sneakers sold on StockX, for 6117€.

That is more than six times its original price, 1000€.

5.Chanel

The pop star wearing a sweatshirt and a bag produced in collaboration with the French house.

Chanel

Not stopping there, the following year, he unveiled with the house on rue Cambon, a mini-collection of hoodies and bathrobes in vibrant colors, mirrored glasses, terrycloth bobs, bags banana and jewelry (including a rhinestone-paved necklace with Pharrell's name that he himself wore in preview on the 2019 Oscars red carpet).

The first collaboration and the first openly masculine creations of the Coco label.

Bonus: Like Boys and Tiffany & Co

When in 2014, the American rubbed shoulders with the exercise of perfume, he called on Comme des Garçons.

Contrary to celebrity fragrances, commonplace in the United States, he then launched himself into cutting-edge niche perfumery since he collaborated with Rei Kawakubo's brand.

One day, Rei gave me an appointment with Adrian, her husband,

he told Le Figaro during the launch of his Girl fragrance, named after his second solo album

.

We saw each other and she said to me, “Let's do something together.

What would you like to do ?"

I thought back to the time when I had felt the wake of my friend Sarah Andelman, the co-founder of the Colette boutique.

She wore Wonderwood from Comme des Garçons, I love that smell.

I replied: 'A perfume.'

»

In 2014, Pharrell Williams launched Comme des Garçons, a unisex niche fragrance.

Like Boys perfumes

Last January, in the front row of the first Kenzo fashion show of his friend Nigo, appointed the previous year artistic director of the brand in the bosom of LVMH, the rapper appears with a strange pair of sunglasses.

An almond-shaped model set with diamonds and adorned with an emerald on each branch, inspired by a Mughal model previously sold at Sotheby's.

Asked by the WWD, he said: “

Tiffany and I are engaged

”.

Pharrell Williams and his glasses edited in collaboration with jeweler Tiffany & Co Mark Sagliocco/Getty Images

Source: lefigaro

All news articles on 2023-02-14

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