Virgil Abloh's successor at the head of Louis Vuitton's men's collections will therefore be the very talented Pharrell Williams.
Producer, singer and designer all at the same time, the 49-year-old American pop star is as much a regular at collaborations with the world of luxury as he is a great lover of exceptional watches.
When Jacob & Co, Bape and Pharrell Williams revisit the G-Shock.
Joopiter
Last October, Pharrell Williams decided to part with some of her iconic jewelry by auctioning it off on Joopiter.com, her own site.
In particular, there were 19 creations by Jacob&Co.
A portion of the proceeds from the sale was donated to the Black Ambition Foundation, founded by the artist, which supports and helps ethnic minority entrepreneurs in the United States.
“To collect is to highlight a set of values and ethical intelligence by spending.
The objects we surround ourselves with are really like talismans and witnesses that release a kind of energy
,” he explained on this occasion.
.
“There is something unique about Pharrell: he is gifted.
He has this gift of ideas, design and style.
Clothes, jewelry, music of course, father, husband, faithful friend.
You can call him at half past seven in the morning, he'll pick up the phone.
And he recognizes the quality”
, confided for his part Jacob Arabo.
Rare pieces signed Audemars Piguet.
Joopiter
During this sale, the artist also separated via Joopiter from part of his very rich collection, in particular watches.
In particular, you could spot some unique Audemars Piguet Royal Oak Concepts, such as the Dynamograph (218,750 euros).
To this were added a Chronograph Tourbillon Carbone, released in 2008 (125,000 euros), and two skeleton perpetual calendars in yellow gold (187,500 euros) and platinum (193,750 euros) as rare as they are elegant.
You could also buy two amazing Jacob & Co. Casio G-Shock × Bape DW-6900 in white gold (73,750 euros) or yellow (57,500 euros) and diamonds.
Rare pieces signed Audemars Piguet.
Joopiter
But the interpreter of "Happy!"
did not put his other favorite watches on sale: creations by Richard Mille.
A few years ago, you could even come across the artist with his family, the start of Le Mans Classic, the Manceau meeting place for classic car enthusiasts sponsored by Richard Mille, a great collector of vintage cars in front of the eternal A true fan of the brand since they met in 2006, the artist often wears its watches, in particular iconic pieces such as the RM 031 High Performance, the RM 70-01 Alain Prost, and above all the RM 52-05 Pharrell Williams, unveiled in 2019.
The RM 52-05 Pharrell Williams.
Richard Mille
After Sylvester Stallone, it was indeed the turn of the singer, singer-songwriter and producer to imagine a watch as special as it is spatial.
“In every facet of my work, I always look for something new, something different,
explained Pharrell Williams at the time of its launch.
Working with Richard Mille gave me the opportunity to go where no one had gone before... which is to Mars.
I am honored to work with Richard.
He imitates time and that's why he's a genius.
It offers you a glimpse into something you take for granted, and it's even deeper than the concept and beauty that is put into watches.
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The engraving of this very limited edition reproduces the spectacular setting of the Martian canyon of Valles Marineris, which takes its name from the first space probe, Mariner 9. The astronaut's helmet was sculpted in grade 5 titanium and painted by hand, using an airbrush.