Paulita's closet
is a circular fashion business in Martínez, that is, it sells used clothing to new owners and for each season it holds a fair called
"La Gran Barata"
, where all the products are sold for
less than two thousand pesos
.
Circular fashion is a form of
sustainable fashion
based on the circular economy.
His intention is that the garments are used as much as possible, by different owners and thus
reduce waste and pollution
caused largely by "fast fashion" or
fast fashion
.
The first Great Barata of this 2023 maintained the
prices of last year
, it took place between ten in the morning and six in the afternoon.
Leggings, joggings, pants, t-shirts, handbags, backpacks and children's clothing were obtained for 800 pesos.
While jumpsuits, jeans, long dresses and shoes cost 1000 pesos.
On the other hand, the party dresses had a price of 1,500 and finally the unused garments and shoes were the most expensive at the fair, costing a total of 2,000 pesos.
The cheapest of the fair was obtained for 500 pesos, which included accessories, some children's clothes and bikinis
Paulita's closet is a second-hand clothing store and who organizes "La Gran Barata".
During the last hours of the fair, located in Yrigoyen at 2566,
all the clothes could be obtained with a 2x1
, that is, for 2 thousand pesos or less you could take two t-shirts, pants, shoes, sneakers, backpacks and up to 4 accessories or bikinis.
In Paulita's closet you can also
rent clothes
, specially designed for party dresses.
The total amount of the garment is paid and when it is returned, the business refunds you 70%, so the rent is worth 30% of the total value of the garment.
"Circle Fashion"
Tons of clothing are constantly
produced
that after a few years of use, due to changes in fashion, become obsolete.
This industry is one of the most polluting and is one of the main responsible for the
plastic
found in the oceans.
T-shirts were available for 800 pesos.
The concept of
"circular fashion"
was created in 2014 and goes against the linear systems produced by the economic system where we live, where clothes are bought and discarded by seasons.
What this type of fashion proposes is that it can be
kept on the market for as long as possible
so as not to have to use new resources to dress people with all the clothes that are already in circulation.
Fast fashion or
fast fashion
produces
many
low-quality
garments , since they are not expected to last more than a couple of years and in order to
maintain a low cost
and thus achieve more sales.
In addition, to meet the fast production times of the clothing, it is made in
precarious workshops
in countries where labor is cheaper such as Vietnam, Bangladesh, Indonesia and China.
Beyond the buying and selling of used clothing, circular fashion also encourages
mending broken clothing or using the same items for other purposes
, such as turning jeans into shorts or a dress into a T-shirt and thus having a new item of clothing. without generating new waste.
The difference between the linear economy and the circular economy.
In addition to the environmental benefits, this type of fashion brings
economic benefits
.
People who cannot access new clothes will be able to buy second-hand clothes.
So there is an economic motivation in this type of recycling.