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Being or seeming, how much does a like cost?

2023-03-03T11:29:17.893Z


Being or seeming, how much does a like cost? What yields more, in these times? To be or to seem? Between the deified and uncontrolled heyday of a version of reality embodied by influencers , plus seekers of prestige, wealth or power -inspiring fake news or Photoshopped posts- and like hunters competing on social media, there is no There is no doubt: the "appearance" has been winning the game by several lengths. In general, in any area of ​​


What yields more, in these times?

To be or to seem?

Between the deified and uncontrolled heyday of a version of reality embodied by influencers

,

plus seekers of prestige, wealth or power -inspiring

fake news

or Photoshopped posts- and like hunters competing on social media, there is no There is no doubt: the "appearance" has been winning the game by several lengths.

In general, in any area of ​​social exchanges, and beyond what is specifically associated with business marketing strategies, lately the "being" tends to be somewhat relegated to the image of what is suggested with which the "appearance" ends up seducing him, promising him ascend to an identity category, in principle, more valued by others: both personally and professionally and, in any case, of course, also emotionally.

What is politically correct, but, above all, living up to certain expectations - one's own and those of others, and regardless of how faithful they are to the truth - pushes, not infrequently, to a stubborn vigilance in sustaining certain appearances of a chimerical universe. , fantasized or envied: a kind of

community manager

without francs, determined to build and maintain a permanent reputation and, whenever possible, try to profit from it.

But what is the cost?

Or, more precisely, how much is each militant of the Appearance

Upgrade

willing to pay or face to climb to the soapy top of fame and, even more expensive, try to stay there by watering his ego and preventing others from managing to snatch his

centrality of the honor roll, as long as possible.

Everything, even at the cost of airing details of his private life, exhibiting his privacy or, if necessary, exposing himself to ridicule or submitting to ridicule or harassment by those who find, in excessive exposure, the opportunity to exalt their own image or injure others.

There is, then, a way -sometimes little noticed-, of mortgaging a part of life, trying to be what one is not or, as or sadder than that, of working to appear so, wasting the potential of genuine strengths or displacing virtuous purposes of personal fulfillment.

It is that appearances are deceiving.

Plato already saw in them an illusory phenomenon, determined to replace reality.

Without even a certain training in the physiology of the links between humans could, for Aristotle, be a definitive guarantee of making reliable the truth that each individual -as an observer-, believed to guess or perceive behind the veil of appearance.

Even less today, converted, as it is, appealing to risky games of computer manipulation, into a suspicious shortcut to success, for which culture or, worse still, education, tend to surprise us as increasingly expendable.

Despite the compulsive universe of

likes

, it ends up being much healthier and more enriching to focus on cultivating one's own with dedication and good vibes, to attend spontaneous, timely, legitimate and authentically generated recognition, sometimes from natural attributes, others from passion, talent or meritorious work and, very often, also from affection, integrity and perseverance.

Each one, with each project, germinating and maturing in due time.

No cheats or shortcuts.

There are beautiful late-blooming cacti, and this does not alter or invalidate their charm.

Not at all.

Nature shows us the way.

You just have to be attentive, not lose your curiosity and enjoy the processes.

That is life.

Pablo N. Waisberg is a management and strategic planning consultant

Source: clarin

All news articles on 2023-03-03

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