The Youtube platform, owned by Google, has relaxed its rules on vulgar and profanity words, after the bronca caused by the previous update.
"Many words that were problematic (sea ** etc.) will no longer trigger demonetization"
, announced Tuesday evening on Twitter Romain Cabrolier, director of partnerships at Youtube France, who had promised in mid-January an adjustment of rules deemed too strict. by many creators.
Now, videographers again have the ability to use terms like
“cunt”
,
“asshole”
and
“shit”
.
On the other hand,
"damn"
is to be used with moderation.
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According to Google's support page,
"rather vulgar terms such as 'bitch', 'cunt', 'asshole', and 'shit'"
as well as
"most vulgar terms used in music video content or a sequence of stand-up”
can generate advertising revenue.
However, it is still forbidden to use "very rude"
words
like
"damn"
in the first seven seconds of the video, in the title, in the cover image of the video or too frequently, under penalty of not being able to draw no revenue from its content.
Read alsoWhy do we say "shit" to wish good luck?
Youtube also relaxed its English guidelines on Tuesday, he explains in a separate blog post.
"Moderate"
swear words
(
"bitch"
,
"asshole"
,
"shit"
) are allowed throughout the video, and some ads may be displayed even if the
"f-word"
(fuck) is spoken in the video. introduction.
On the other hand, no vulgarity is accepted in titles and thumbnails.
“Reviewing our own data has shown us that our profanity policy (put in place from November 2022) has resulted in stricter enforcement than we had anticipated,” Youtube acknowledges in a video
. in English.
Demonetized videos will be verified again by March 10.
The platform uses algorithms to analyze text and images and remove content that is illegal or does not comply with its rules.
Other rules aim to moderate content in order to protect advertisers who do not wish to have their brand associated with vulgar expressions.
But no exhaustive list is communicated by the platform.
Read alsoWhat are swear words for?
With the progressive tightening of these rules, many creators have started to censor (beep) themselves more and more potentially prohibited expressions, in order to protect themselves against demonetization which can be retroactive, because the changes of rules even apply to videos posted before the updates.
The latest update, which banned profanity within the first 15 seconds of video, notably angered many users who had seen their old videos demonetized and saw a loss of revenue.
“Be aware that unless you are the most polite creator in the world, Youtube is really breaking our balls with its new rule of demonetizing swear words. This is ridiculous, censorship is screwing up the video and their rule is retroactive. A simple 'Oh shit' is enough to demonetize”
, complained in January the French Youtuber Terracid (Wankil Studio) on Twitter.
