The myth of the creation of Playboy indicates that
Hugh Hefner
was 27 years old when he decided to sell some furniture and objects, and ask for money here and there until he raised three thousand dollars.
The initial capital of what a few years later would be an empire.
Born on April 9, 1926 in Chicago and raised under Methodist precepts, Hefner early showed his good gifts as a
cartoonist and writer
.
He took drawing classes at the Art Institute of Chicago, and his work was published in the Daily Illinois.
His creativity was noted in the
student magazine Shaft.
In 1951 he joined the staff of Esquire magazine.
He left her when the magazine decided to move its offices to New York.
According to myth, at the kitchen table in her Chicago apartment
she designed the first issue of Playboy,
which she displayed on the cover to Marilyn Monroe in December 1953. Inside, Marilyn lay naked on a red cloth.
Sold out 50,000 copies.
The preview in the form of a cover starring model and actress Amanda Cerny, the magazine's Playmate in the October 2011 issue.
All he did then was build a universe.
In the following decade the magazine
sold eight million copies
.
And not only in the United States.
He opened "nightclubs" in which he hosted shows of his "bunnies", hotels, casinos, television programs, artistic events.
After hundreds of twists and turns, falls and rises, the Playboy label crossed all the roughest seas until
Hefner's death in 2017
.
Now, Playboy Enterprises, the company that owns the brand, has announced the
return of the legendary adult magazine
, which ceased publication in the spring of 2020 after 67 years on the market.
The new Playboy will arrive in digital format and is proposed as a means to promote the subscription adult content platform that the company presented at the end of 2021 under the name
Centerfold
and which was relaunched last September.
In this new stage, the platform will lose its name and will be called simply
Playboy, as can already be seen on its website.
Hugh Heffner, the creator of the Playboy empire.
"Playboy is reaffirming its role as the hottest platform for the
most creative, daring, sexy, fun, and rebellious creators
," the company said in a statement announcing the magazine's return.
The first issue of this new stage will be released on a date yet to be defined, but the publisher has released a preview in the form of a cover starring model
and actress Amanda Cerny
, who was the magazine's Playmate in the October issue. from 2011.
The idea of the owners of Playboy is to use the influence of the magazine to promote the most successful creators of their platform through
reports and fashion editorials,
among other formats.
The company thus presents its offer as a version of
OnlyFans "with more category
, safer and more exclusive" than this well-known adult content platform.
The first issue of Playboy magazine in December 1953, with Marilyn Monroe on the cover.
To mark the differences between the two, Playboy
admits nudity but not pornography or explicit content
.
In addition, people who wish to publish content on it must go through a validation process with unavoidable rules.
The mythical nude photo of Marilyn Monroe on the red cloth, in the first edition of Playboy magazine.
Access to Playboy content can be done by
subscription or through specific payments
to view specific content.
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