"I'm a model and I know artificial intelligence will eventually take my job."
This alarmist title is that of an almost prophetic column signed by the Canadian model Sinead Bovell, and published in 2020 on
Vogue.com
.
By evoking a not so distant future where the flesh-and-blood mannequin would be replaced by its virtual version, Bovell raised, among other things, issues of ethics and transparency.
"Is this a new form of cultural appropriation by robots, in which digital creators dress up in experiences that are not their own?"
she wondered then.
Three years later, the boom in artificial intelligence software is bringing the subject of virtual mannequins back to the fore, and the future of a profession that some already imagine becoming obsolete.
In principle, nothing new under the sun.
Already in 2018, the cosmetics brand Fenty Beauty called on Shudu, self-proclaimed “first digital supermodel”…
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