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What do men buy first?

2023-04-21T04:23:00.778Z


THE CHRONICLE OF JULIEN SCAVINI - The first item of expenditure will be… the parka or the down jacket.


A few decades ago, when a man walked into a fine clothing store, his main budget was for the suit and jacket.

Statutory, ancestral clothing that gave it a silhouette and gave it a position.

In 1953, on average, he bought a suit every other year.

In 1984, it was only one year out of six.

Nowadays, when a man enters this same shop, his first item of expenditure is going to be… the parka or the down jacket.

Almost for the same budget, because it is not uncommon for such a garment to be sold for up to 1,000 euros.

If one can talk for hours about the elegance of this “new” style, the tailor perceives the constancy of the technicality, formerly called sleight of hand.

A beautiful Fusalp, Loro Piana, Private White VC or Woolrich model is complex to produce.

The materials are varied and numerous, with footage, many accessories (zip, snaps, cords, etc.) and the diversity of parts to be cut and assembled...

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Source: lefigaro

All news articles on 2023-04-21

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