Soaring gasoline prices have pushed SMEs into a corner.
Rethinking employees' home-work journeys, developing the use of less polluting but also more economical means of transport than the car is a necessity that is beginning to impose itself on managers.
"Companies that think about it today often do so because the cost of fuel becomes unbearable for low salaries, or because their car park is too full to hire new employees", testifies
Laure Wagner, founder of 1 km on foot, company that publishes journey optimization software.
Beyond the economic emergency, there is no shortage of good reasons to tackle this question of means of transport.
"
The majority of companies are convinced that the ecological transition is essential
and
that a greener company has advantages vis-à-vis customers and also the candidates it hopes to recruit
", underlines Alain Di Crescenzo, president of CCI France.
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