The launch of "The Tube" at 19:00 last night (Sunday) creates a difficult dilemma for Network 13.
The disappointing figure once again raises the question of whether it was right to move Raviv Druker from this hour, who in the recent period "Constituency" in his submission settled on Natanim Naim, and even overtook the corresponding strip in Kan 11. Yesterday in Kan, Ayla Hasson defeats
Guy Lerer with 4.6%.
A savings plan submitted by the Marciano Foundation leads with 9.8%.
Channel 14 is satisfied with only 1.4%.
In prime time: the perfect dessert in the rainbow with 13.4%, a new love on the network with 7.9%, the chase here with 5.8% and the Patriots on channel 14 with 5.2%.
The pipe Guy Lerer (photo: screenshot, network 13)
The 19:00 slot before the news is considered the most critical for the channels, as it is the one that leads the mass of viewers towards the main edition - the beginning of prime time.
This is, among other things, the reason for the frequency changes and the lack of stability in this strip - at least among channels 11, 13 and 14 - since the old savings program in Beshet 12 is the one that leads by a large margin over the rest.
Although it should be noted that Marciano herself is not immune either.
News 12 is aware of this, and this week came up with a kind of special consumer project, which comes to curb abandonment in favor of Lerer - who enjoys the image of a fighter and a leader in this field.
Channel 11, as I recall, recently recruited Ila Hasson from here, which, although slightly increased the viewership of the strip, but it usually loses to that of Channel 13 - until yesterday under Channel 13's "constituency".
Channel 14 is also calibrating the strip, and as part of the change, the political commentator close to Prime Minister Yaakov Bardugo will be removed from the strip, and will return to present a weekly program on the channel. In his place, Amir Ivgi will soon compete against Lerer, Marciano and Hassan.
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Guy Lerer
Ayla Hasson
Amir Ivgi
Savings plan
Network 13