"Our goal is clear, to meet the challenge that no one has ever managed to do in a decade: to compete with Twitch." After the attempts of YouTube Gaming Live, Facebook Gaming or Microsoft's Mixer, a new player dreams of being number one in streaming. This is Kick, a live video platform launched last December. And the ambitions of the latest comer are clear. "We plan to capture 30% of the live streaming market in three years."
To fulfill this goal, Kick has a major advantage: the promise of better remuneration for videographers, also known as "streamers". "Without content creators, there is no platform," says Tim, Kick's French-speaking manager. "95% of subscriptions go into the pockets of streamers. We only take 5% of the revenue." That's much less than Twitch, which gets half of the earnings from content creators. On Kick, they can also keep 100% of donations and tips...
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