The price of pasta will fall on July 1, promises the CEO of Panzani, who stresses that "we do not have to". "Certainly light, of a few cents", this decline confirms the announcement made by Bruno Le Maire on Friday and is a "strong signal of stopping the rise in prices or even falling" for Albert Mathieu. The Minister of Economy had announced that "the price of hundreds of food products will fall from July". "In a second step, from October, we will be able to intensify these declines, if and only if the expected harvests, especially in Canada, are at the rendezvous," announces Albert Mathieu, CEO of Panzani, in Le Parisien-Aujourd'hui-en-France.
A welcome drop for the 85% of households that consume pasta in France while, over the first five months of 2023, the price of dry pasta jumped by about 17%, according to the Circana institute. A surge that the CEO of Panzani attributes to the collapse of crops in Canada in the summer of 2021. "Pasta remains accessible: 1.05 euros for 500 grams of shellfish," he says. It is cheaper than a baguette and it can feed 4 people, with a Nutriscore A.
»Next week, manufacturers will provide the Ministry of Economy with a list of products affected by price cuts. For those who do not play the game, Bruno Le Maire recalls that he will be able to resort to "name and shame", by the end of June, to publicly quote the industrialists who would not make an effort, despite their margins in progress over a year. For the most recalcitrant, he does not rule out taxing them, adding that the "legal instrument" has already been validated. Trade negotiations will also be reopened in the coming weeks with fifteen industrialists.
