How did you not see Graciela Alfano's new advertising?
Post?
That one with the nineties hunk getting hard and the “tiger jump.”
Brilliant.
From
the family of ads of the pianist with hemorrhoids whose "anus throbs"
and grandniece of Max Berliner and Reumosán.
Classic of the future that
will have nothing to envy of Hugo Arana with the pumps and the wine
(in the '70s).
Graciela Alfano got fed up with juvenileism - at least in the fiction of a commercial - and
gives second thought to the degenerative disease of the character played by the good guy played by Miguel Habud
, whom we already saw sneeze in an old Desenfriol advertisement.
Suddenly,
the dietary supplements category got hot
.
And, yes, for that there is no one better than Alfano.
It has been a topic of conversation for days.
This is talked about as if it were a Netflix series
.
Someone tweeted:
“Graciela Alfano's advertising drinking osteoarthritis!”
Grace doesn't take charge.
In the commercial for Infiltrex, an ally to relieve joint pain, she is still radiant.
Pain, swelling, stiffness, you name it, it's Habud's problem
.
Do you remember Habud?
"Mmmm, there, yes,
gallant who was in a relationship with Valeria Lynch
."
That same one!
"One who worked in
Chiquititas
and
Son de Diez
."
As it is.
But you don't get used to everything.
The advertisement of the pianist whose anus throbs is a before and after: no matter the brand, when you have a volcano there, you are going to want to crawl to the nearest pharmacy to order the cream that people who play the anus use. piano in the Colón.
Video
The 71-year-old actress became a trending topic on the networks for this advertisement.
The word of Graciela Alfano
“Hahaha, drinking osteoarthritis.
" It's the funniest thing I've ever heard in my life
," Graciela herself tells us from somewhere on vacation. A sex symbol since time immemorial, Alfano allows something that hasn't happened for a while with other "big" figures: you can hang out with a 70-year-old woman. years. Yes, sir.
“I'm not 70, dear, I'm 71. Se-ten-ta-yu-no
.” Pride separated into syllables.
"
The new longevity is not determined by the date of birth
, but by the desire and experiences that one wants to go through."
Fingers in a pile.
What are you talking about, lady?
"
I call it
Adolescence A.
A target different from old age. I have the means to do it. It's a more well-off adolescence, I'm a figure, you know, and that's why I also have the permissions I have."
The day came when Alfano decided to take charge of her target, even if
she did so from a deck full of cool and sensitive old men
.
People talking about the tiger leap.
Alfano at 71: "This is a fun age and that's why advertising has that adult humor."
What we see in that half a minute are
older adults who act as if kindergarten comes after old age
.
"Look, I'm totally irreverent. If you ask me,
this ad is what's called de-dramatizing
. When did we do it? December 31.
(Ariel) Winograd films the gangs. In two hours he finished everything and then he freed us so that we could continue celebrating
."
Poor Grace, she is coming off a terrible year, 2023, with two surgeries.
However, resilient as an SME,
we listened to her entire story telling that she had been diagnosed with a kidney tumor
and that she had to undergo major surgery to remove it:
"I was dead for like ten seconds
. "
Oops, but let's talk about cute things, shall we?
That advertising, Graciela, is pure cinema.
“As is, yesss!
Furthermore, the genius of Winograd (director of
The Robbery of the Century
) did a spectacular treatment of the image and the dialogues.
Everything impeccable.
Let me tell you that
this is a fun age and that is why advertising has that adult humor
.
Miguel Habud's character is great and the tiger jump thing, well,
the tiger jump thing was a trending topic
."
Will there be a subliminal message?
"Yes, there is a message.
Destructuring osteoarthritis is the message
. Realizing that the good life is being able to move forward."
Subliminal, we said, because from now on if you are lucky enough to come across a Graciela Alfano, and you need to feel super active and fit,
instead of Viagra you are going to want to take an Infiltrex
.
Longevity according to Grace
"I have the DNA of a 20-year-old girl
," Alfano tells us, feeding the popular imagination.
"It's not difficult for me, that's the truth. And on the street the number of
women who stop me and tell me that I'm an inspiration is
impressive . That's something I love."
We want to know more about this type of advertising that threatens to be delicate - the one with the piano is deadly - and can end with the "tiger leap."
We called Juan Gujis from
The Creative Show
, but he was busy.
We found out the same, trying to find out if osteoarthritis can win a Clío Award.
A specialist says that
hiring figures is what is called "appeal to authority
. "
Similar cases?
Pablo Echarri
's dandruff
in Head & Shoulders.
That is,
if it happens to famous people, it can happen to anyone
.
We tell Graciela that in this advertisement, almost like at no other time in her life, she seems to be welcoming the Third Age.
Can it be her?
"Yes,
I am ready for the third, fourth and fifth age
. This advertising is giving permission to society. There is no longer a little book on how to grow old. It is a new longevity.
An inclusive longevity
."
"This advertising is giving permission to society. There is no longer a little book on how to grow old," Alfano understands.
“He falls into bed and his waist becomes stiff, all because of osteoarthritis,” she is heard in the commercial.
“That's when I started taking Infiltrex," the mature heartthrob intervenes.
"Thanks to curcumin we had cushioned joints again
," he adds. And then comes the ending that seems to be taken from movies like
Puncture Expert
, talking about the bones and the "tiger's jump."
A
Youtuber
stands outside and asks us if he is talking about a corner of a paradisiacal beach.
Google it and this appears:
"Tiger Leap is a curious sexual practice (which is included in those known as 'sexual fantasies') that consists of a man jumping with his erect penis from a considerable height (approximately that of a closet). wardrobe) towards the bed, where his partner is ready to "
. And there it ends. End.
Why would they have called Graciela and not, for example,
Claudia Lapacó
?
"Ha ha ha I'll tell you how it was: among the creatives they said that it would be good to have someone like Graciela Alfano who says such and such. And another suggested the idea: '
Someone similar? No, let it be directly Graciela Alfano.' "
.