The wind bends the palm trees of South Beach.
But the clouds are only passing over Miami, where the 2024 edition of LVMH Watch Week has just taken place from January 29 to 31.
In a vast villa rented for the occasion on Star Island, the LVMH watch brands unveiled their first new products of the year.
After a clever exercise of musical chairs, everyone is now in battle order: while Benoit de Clerck left Panerai to succeed Julien Tornare at the head of Zenith, the latter replaces Frédéric Arnault at TAG Heuer.
It is now up to Bernard Arnault's third son to continue the rise of the group's watchmaking division.
(read below).
As for TAG Heuer,
“2023 will have been an extremely strong year, including the 60th anniversary of the Carrera, but not only that,”
explains Julien Tornare, who has been at the helm for three weeks flat.
2024 will also be a big year.
The vision set by Frédéric Arnault a few years ago…
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