Campaign against Binyamin Netanyahu/Lochmi Kippur 73
On Thursday, a campaign called "Lochmi Kippur 73" was launched under the title "You are the head, you are guilty", and around Netanyahu they decided to use it to attack the "Israeli media" led by Keshet 12, Network 13 and others.
The campaign, with a large investment and a wide deployment, appeared on the major websites as well as on outdoor signage - but strongly promoted and financed mainly on the YouTube and Facebook social networks.
Wow!
Baranja has learned that Netanyahu's entourage sent threats in the form of warning letters before taking action to a number of media demanding the removal of the campaign in recent days.
A similar demand was not presented to Facebook or YouTube, which raises the possibility that Netanyahu is using the campaign to bash the media.
In the Government Advertising Bureau subordinate to the Prime Minister's Office, they refuse to reveal the digital budgets since the beginning of the year, but recently it was revealed in Vala!
Branch that despite the war, the almost total control of the international content giants in the budget share remains intact.
This is consistent with the lack of any policy by the Minister of Communications regarding the regulation of the international content giants, which draw the advertising budgets while the Israeli content industry bleeding out.
The "Kippur Fighters" said in response to Netanyahu's attempt to shelve the campaign: "Netanyahu is under pressure from a campaign that says the obvious - whoever heads and built Hamas for 14 years, and ignored warnings, is the one to blame for failure 23. Netanyahu's preoccupation with shelving the campaign and trampling on freedom of expression Illustrates that there is no choice but to replace him and go to the elections, and at the same time, to establish a state commission of inquiry that will thoroughly investigate the 23rd omission. This is the only way to bridge the divisions in the nation and bring about real rehabilitation."
More on the same topic:
Rainbow
digital
Benjamin Netanyahu
War of Iron Swords
Government Advertising Bureau