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The insolent growth of Mirakl, the French marketplace champion

2024-02-07T09:32:44.371Z

Highlights: Mirakl, the French marketplace champion, saw its annual recurring revenue increase by 20% and reached profitability on its historic platform late last year. Its platform generated no less than 8.6 billion in revenue for its customers, an increase of 50% again over one year. Despite a more difficult context for e-commerce around the world, and galloping inflation which is diverting consumers from non-food purchases, Mirakl is showing insolent growth. Compared to the direct sales channel, “the marketplace remains the way for brands to offer more products, at the best prices…”


The Unicorn, valued at more than $3.5 billion, saw its annual recurring revenue increase by 20% and reached profitability on its historic platform late last year.


Within a French Tech which does not shine with its transparency, it is one of the rare French Unicorns to publish its financial results.

And truth be told, Mirakl would be wrong to hide them.

The French publisher of marketplaces for third-party companies continues to ride the digitalization of commerce and the growth of the marketplace model, which it designs to serve third parties.

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Based on the commissions it earns, its recurring annual revenues increased by 20% in 2023, to reach $160 million.

Its platform generated no less than 8.6 billion in revenue for its customers, an increase of 50% again over one year.

Despite a more difficult context for e-commerce around the world, and galloping inflation which is diverting consumers from non-food purchases, Mirakl is showing insolent growth.

Compared to the direct sales channel,

“the marketplace remains the way for brands to offer more products, at the best prices…

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Source: lefigaro

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