The
Nicocapone
brand on the Internet has more than 3 million subscribers on YouTube and 2 billion views on the videos of a channel that
Nico Capone
has been running since 2016 with his wife
Daniela
.
Together, they entertain 12.3 million subscribers on their Instagram account and 27.7 million on TikTok with their humorous pastilles.
To discover
TV program this evening: our selection of the day
On television, they finished in third place in season 5 of “Mask Singer” under the camel costume last June on TF1 while their marriage was featured in a TV movie,
The Capones Are Getting Married
, broadcast in prime time on W9 on November 1, 2023. In a few days, Nico Capone will attempt to take on the challenge of season 13 of “Dancing with the Stars” alone.
It was also alone that he took part in the game
“Poker Society”
broadcast on the Winamax YouTube channel.
Also read “Dancing with the Stars”: the cast of season 13 revealed
LE FIGARO. - Why do we see you more and more on television?
Nico CAPONE.
-
Clearly, this is part of a career development.
In the minds of the general public, personalities from social networks are not celebrities.
However, with my wife, we are among the most followed in the French-speaking world on TikTok.
Our evolution involves framing our television activity with a production team, authors, a director... When you are on television, you are perceived differently and it is something that we have always wanted to do to get started in fiction.
We are also delighted to shoot two more
Capone
episodes for W9.
Have you felt a gain in notoriety since your appearance on TF1 in “Mask Singer”?
We felt that people older than usual recognized us and were interested in us.
On social networks, we have a relatively young audience, around 20-30 years old on average.
Television gives us greater visibility.
We had 835,000 viewers on W9 for
The Capones are getting married
, which is a great reward.
On the other hand, we do not record more subscriptions on our social networks after our appearances on TV.
Did you hesitate with your wife before accepting “Mask Singer” then “Dancing with the Stars”?
No, these are great shows worth experiencing.
We had a great adventure together in “Mask Singer”.
For “Dancing with the Stars”, as Daniela was not taken, we thought more about it and finally accepted that I would participate alone.
Any visibility is good to take.
“The production of “Fort Boyard” offered us several dates for this year”
Nico Capone
How did you end up on “Poker Society,” an Internet show?
I've loved poker since I was very young and when I was asked to participate in this strategy game for Winamax, Daniela encouraged me to go.
I loved filming this program, it was produced like a television show with a substantial budget.
It’s a really qualitative shoot.
Are there any other shows that appeal to you on television?
After “Mask Singer” and “Dancing with the Stars”, I couldn’t see myself participating in “Koh-Lanta”!
(Laughs.) Same thing for “The Best Pastry Chef”, it’s not something I see myself doing.
On the other hand, “Fort Boyard”, why not, the production offered us several dates for this year.
It's a game that we love.
Afterwards, on television, we are more interested in working in fiction.
How do you see the future with Daniela, do you want to continue your activity on social networks in the long term?
Yes, we want it.
It works well but we know it's fleeting.
This is why we want to devote ourselves more to fiction for television.
But we will always keep our social networks.