Brand Studio for Honda
In an unprecedented event held at the Malba museum, where art, technology and innovation were combined,
Honda presented the new NAVi,
the ninth model currently manufactured at the Campana plant, on a new production line, with a high percentage of integration of local parts.
It is a distinctive product within the Honda line-up in Argentina
that creates a new segment in the market since it takes characteristics from Scooter and CUB.
In addition, it stands out for its
own style, autonomy, design, practicality and customization.
Honda marks a milestone with the launch of NAVi, its ninth national production model
It should be noted that, with 46 years of experience in Argentina, Honda is currently the motorcycle brand that produces the most and sells the most;
the market leader for six years and with successes such as Wave, the most patented vehicle in the country in 2023.
NAVi will be a major protagonist within the objective of increasing sales in 2024 by more than 10%.
Honda strengthens its commitment to the country by presenting the new NAVi
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One more example of the success of national production in the automotive industry.
NAVi offers the possibility for each client to customize their motorcycle.
There are several customization kits available, for example Rally and Adventure, to give it your own style.
This differential generated true tribes of fans in other markets and
made it a commercial success in the United States, Chile, Colombia, Guatemala, Ecuador, Peru, Mexico, among other countries.
Among its notable features, this model has a 109 cubic centimeter, 4-stroke, 2-valve engine, which is characterized by its low maintenance cost and very low fuel consumption.
The transmission is automatic and is equipped with CBS (combined braking system) technology.
Takashi Fujisaki, president of Honda Motor of Argentina, at the launch of NAVi
With dimensions of 1,808 mm long x 748 mm wide x 1,039 mm high, and a weight of 104 kilos in running order, it becomes a compact and lightweight model, easy to handle, maneuver and park, making it ideal for recreational use and everyday life in the city.
In addition, the seat height is low, 762 mm, for a greater feeling of control, and it comes with an integrated trunk for greater practicality.
Honda continues to offer new quality products to its customers in line with market trends
In this way, Honda continues to offer new quality products to its customers in line with market trends, with the aim of increasing its local production volume and also its sales.
Commercial data:
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