Officially, the LVMH and Chaumet teams only started working on the Olympic medals last July when the signing of the premium partnership between the luxury group and Paris 2024 was announced. Unofficially, some had not During the long months of negotiations between the two parties, he could not stop himself from thinking about it and sketching out a few sketches.
“
The decision to involve Chaumet, a major Parisian house, while the games are taking place in Paris, was logical and obvious
,” explains to Le
Figaro
Antoine Arnault, administrator of LVMH, and leader of the project within the group.
As soon as it was signed, we started working very actively, starting from the brilliant idea of Paris 2024 to include a real piece of the Eiffel Tower
.
Despite the constraints and the framework set by the IOC, great creative freedom was given to the Chaumet team.
»
As with special orders for fine jewelry, Chaumet artisans created a gouache.
Thomas Deschamps
The artisans of Place Vendôme approached the project “
as a special order
”, like…
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