The “old money” style is the outdated – and therefore perfect – translation of a rather American stylistic concept, the “old money style”.
Alongside the general slovenliness, and a step away from luxury, men who dress like this are distinguished by three criteria: a deliberately unfashionable cut, natural and soberly tinted materials, an attachment to the product and not to the brand.
Unlike, on this precise point, the nouveau riche who swear by the brand, even positioned on the adjacent concept of “quiet-luxury” or discreet luxury.
This trend is based on a half-fantasized stereotype, that of old silver families, where from grandfather to grandson, it is entirely possible to combine a tailor-made suit with store-bought clothing, in a style mixing quality, durability and ordinary.
Quality means price, but not necessarily overpriced.
Therefore, this wardrobe is based on an “objective” value and not on a value…
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