Rai, "in addition to reiterating the non-involvement" of the alleged promotional purpose of John Travolta's performance, has "already carried out all appropriate checks to shed light on the matter", and "will proceed against all parties in order to which any profiles of responsibility should emerge".
Marcello Ciannamea, director of Prime Time Entertainment, explains this, underlining that Travolta's contract provided for the prohibition of inserting "elements having directly and/or indirectly advertising and/or promotional value, also with reference to clothing and/or accessories unless previously authorized by signed up".
"We have already activated - explains Ciannamea - the appropriate legal procedures to take action against the company" owner of the rights to exploit John Travolta's performances, Divina Luna Srl, "given that the contract expressly provided for the obligation to prohibit the introduction advertising elements".
In fact, in the event of a violation, the possibility is foreseen for Rai to "refuse to pay the agreed fee and to take action against Divina Luna Srl for the termination of the contract and compensation for damages suffered".
"The important thing - he further underlines - is to ascertain that Rai has nothing to do with it".
As for the failure to obscure the trademark of Travolta's shoes, "there was a carelessness, a mistake", he admits.
"it also happened with Crowe, even more so with Travolta: due to security problems it was impossible to approach them".
Travolta "was in Monte Carlo and proposed to come".
As for the email sent by U-Power, the shoe production company, to retailers on February 1st containing the media campaign planned for the launch of the model worn by Travolta and the "appearance in Sanremo" of a special star - made known on social media by Selvaggia Lucarelli - "we knew nothing, there were no commercial agreements or information of any kind. We had no evidence of what these shoes could be".
In any case, "all the useful elements will be collected to clarify".
As for the presence of the company manager in the front row, "Travolta invited some friends and had tickets available."
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