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Disney+ / Taylor Swift: tens of millions for her concert film event

2024-02-10T10:54:54.351Z

Highlights: American platform pays $75 million to the star to guarantee exclusivity for “The Eras Tour” Four new songs, including additional scenes, interviews, the entire concert, but also and above all, four new acoustic songs and the live performance of the global hit “Cardigan” “Next month, Disney+ will become the exclusive streaming platform for Taylor Swift's historic concert film,” Disney boss Bob Iger boasted. “This week is truly chaos at its best. I am delighted to announce that I have found a streaming home, and that home will be Disney+,” she posted on Twitter.


Who says better? The American platform pays $75 million to the star to guarantee exclusivity for “The Eras Tour”.


Alongside the announcements made last Wednesday by the American platform, the Californian firm confirmed that it had acquired the exclusive broadcasting rights to the film produced around the event tour of world star

Taylor Swift

, “The Eras Tour” for the sum of , modest if ever there was one, of 75 million dollars.

The information, emanating from the

Puck News

site , was confirmed by the cultural magazine

Variety

.

To discover

  • TV program this evening: our selection of the day

Entitled

“The Eras Tous (Taylor's Version)”

, the film of which Disney+ is now the sole broadcaster will be available worldwide from March 15.

What differentiates it from the cinematic version, released in theaters last October, where it has already broken ticket sales records and collected, to date, nearly 260 million dollars?

Also read: Pornographic deepfakes targeting Taylor Swift raise awareness of the dangers of AI

Four new songs

A series of bonuses, including additional scenes, interviews, the entire concert, but also and above all, four new acoustic songs and the live performance of the global hit “Cardigan”.

In total, it will be three hours of a hell of a show.

With the prospect, ultimately, of new subscriptions to the streaming service which lost more than a million subscribers after the price increase applied at the end of 2023.

Read also Faced with activists, Disney plays the Fortnite and Taylor Swift card

“Next month, Disney+ will become the exclusive streaming platform for Taylor Swift's historic concert film.

We know that audiences will love having the chance to relive the electrifying 'Taylor Swift: Eras Tour (Taylor's Version)' whenever they want on Disney+

,” Disney boss Bob Iger boasted on Wednesday.

For her part, the 33-year-old singer-songwriter continues to increase her success.

Named “Personality of the Year” by Time magazine, in recent days she has become the first artist to win four Grammy Awards for Album of the Year.

“This week is truly chaos at its best.

I am delighted to announce that I have found a streaming home for the Eras Tour concert film, and that home will be Disney+

,” she posted on X (ex Twitter).

Source: lefigaro

All news articles on 2024-02-10

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