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From Hailey Bieber to Sofia Richie: this is how you will achieve the trendy look in just 5 steps - voila! expression

2024-02-13T08:59:16.397Z

Highlights: Bobbi Brown's new Vitamin Enriched series includes serum, tinted moisturizer and powder. The new serum is one of the flagship products of the series, thanks, among other things, to a respectable line of nourishing and nourishing ingredients. "It's a serum that is both an excellent skin care product, but also an excellent base for makeup," says Idan Barit Israel, the head makeup artist for Bobbi Brown Israel. In a consumer test done after using the serum, 92% of the women reported that their skin was smoother and more more uniform.


Bobbi Brown, the legendary founder of the luxury makeup and care brand, has always claimed that the secret to proper makeup lies in the skin of the face


The most important part of the Clean Girl look is the Clean Girl Make Up Look/PR

The hottest trend right now, as you can see on all the networks, is the #CLEANGIRLAESTHETICS, a complete aesthetic based on cleanliness, the "Less is More" principle and a natural and effortless look.

One of the influencers most identified with this trend is Sofia Richie, Hailey Bieber also says that she has learned to embrace the clean look over the years and today it is a life philosophy for her, as well as Nicola Beckham and even Kylie Jenner says that today she prefers the natural look.



Under the hashtag #CLEANGIRL there are thousands of videos with millions of views that explain how to achieve the look, and they all say the same thing: the most important part of the Clean Girl look is the Clean Girl Make Up Look.

Clean and healthy skin looks, even the make-up on it looks minimal, light, almost imperceptible, yet - the face is radiant and full of natural glow.

The secret that enables this glow with minimal makeup is simple: nurture the skin and nourish it regularly with ingredients that are good for it.

If you know the makeup and care brand BOBBI BROWN, you already know that its whole essence is to celebrate the natural look/PR

Someone said it before,



if you know the make-up and care brand BOBBI BROWN (and if not - go to it urgently), you already know that its whole essence is to celebrate the natural look.

The founder of the brand, Bobbi Brown, claimed long before it became the current trend, that the way we nourish ourselves, both in our care products, both in the nutrition we consume and in the energy and environment we surround ourselves with - is reflected in our facial skin.



This agenda, according to which the brand has been operating for decades, is expressed in an excellent way in the brand's Vitamin Enriched series.

Until now, the series included the legendary face cream and eye cream, which no professional makeup artist walks around without.

Now, three new products join the series - serum, tinted moisturizer and powder.



Together, the series creates a complete morning routine, which works in synergy: the skin care products nourish the skin and prepare it perfectly for makeup, and the makeup products are light and imperceptible, they do not cover the skin but emphasize the natural beauty, and at the same time they also nourish the skin with beneficial substances that help maintain it Glowing and healthy.



In other words - this is all you need to achieve the Clean Girl Makeup Look.

The series creates a complete morning routine, which works in synergy/PR

CLEAN GIRL LOOK MORNING ROUTINE



First step after cleansing the face - Vitamin Enriched Smoothing Serum



The new serum is one of the flagship products of the series, thanks, among other things, to a respectable line of nourishing and nourishing ingredients.

Get a partial list:



• Vitamin C - fights dull skin and dark spots, unifies skin tone and is one of the precursors of collagen.


• Niacinamide (vitamin B3) - provides long-lasting moisture, strengthens the skin's moisture barrier and significantly improves skin texture.


• HydroGlow fruit complex - extracts of apple, watermelon and cactus flowers that provide long-term hydration.


• Hyaluronic acid - provides the skin with moisture and healthy volume.



And a series of useful ingredients that nourish the skin, soften, flex, soothe and balance, and perform a gentle exfoliation that smoothes the skin's texture over time.

In a consumer test done after using the serum, 92% of the women reported that their skin was smoother and more radiant, and over 90% testified to an improvement in skin texture, to a fresher and more uniform skin appearance, and to the fact that the makeup applied to the skin more smoothly.



"It's a serum that is both an excellent skin care product, but also an excellent base for makeup," says Idan Bar Shalit, the head makeup artist for Bobbi Brown Israel.

"Its formula is very light, it protects the skin, nourishes it and produces a natural and healthy glow effect, and the makeup just sits on it much more beautifully. It can and is recommended to be used both as part of the morning routine and as part of the evening routine."

Bobbi Brown's vitamin series/PR

Second step - Vitamin Enriched Face Base + Vitamin Enriched Eye Base



The Vitamin Enriched Face Base is Bobbi Brown's best-selling face cream.

Once every 24 seconds such a cream is sold in the world, and that's because, like all the brand's products, it does several actions at the same time, and it does all of them excellently: moisturizes - with the help of ingredients such as hyaluronic acid and shea butter, while maintaining a light feeling and quick absorption in the skin;

nourishes the skin with vitamins - with the help of a unique vitamin complex that includes vitamin C, E and B and gives the skin a boost of health and nutrition;

Prepares the skin for makeup - the cream is also used as a primer, smoothes the skin and turns it into a perfect canvas for makeup, and even maintains the durability of the makeup over time.



The eye cream Vitamin Enriched Eye Base, which was developed following the tremendous success of the face cream, manages to do an equally good job.

It is also rich in vitamins and moisturizing components, which nourish the delicate skin around the eyes and blur puffiness and wrinkles, and it also serves as an excellent primer for the eye area.

Now, three new products join the series - serum, tinted moisturizer and powder/PR

Third step - Vitamin Enriched Hydrating Skin Tint



"A tinted moisturizer with a light, almost transparent coverage that can be built up to a fine coverage," says Bar Shalit.

"It will also suit women who don't like make-up, even for situations where you don't want to put on make-up right now but do want to give your face a more smooth and uniform look and in general for anyone who wants to create the Clean Girl look easily. It is based on a special technology that gives it flexibility, Instantly blurs the appearance of fine pores and blemishes, and allows the material to move with the skin without accumulating in wrinkles and lines of expression, so it is almost imperceptible and looks completely natural."



The Skin Tint includes an SPF15 protection factor and comes in a wide range of 18 shades.

As mentioned, it is also enriched with a series of nourishing care components, including hyaluronic acid and shea butter to provide moisture and softness to the skin, pro-vitamin D and cactus flower extract to strengthen the skin barrier, and vitamin E complex to protect the skin from environmental damage.

"This is not a standard powder, it feels almost creamy"/PR

Fourth step - Vitamin Enriched Pressed Finishing Powder



After the founder of the brand, Bobbi Brown, coined the term "no makeup" makeup (one of the principles of the Clean Girl look), the brand's new powder creates the "no powder" powder look.


"This is not a standard powder, it feels almost creamy," says Bar Shalit.

"Nourishes the skin with moisture, contains vitamin B5 that locks in moisture in the skin and increases it over time, sets the makeup without drying the skin or creating a floury and powdery appearance that automatically makes the skin look unnatural. The natural appearance of the skin is not matte, but rather dewy and shiny Healthy. That's exactly what this powder does and that's the essence of all the products in the series and the brand in general. It's relatively transparent and comes in four shades, so it's suitable for many skin tones, and you can use some of the shades to add a light blush or to warm and sculpt the face in a gentle and natural way."



That's it, that's all your Clean Girl routine needs: next to the health shake you drink every morning to maintain a healthy body, give your facial skin its own "health shake" (from only five ingredients!) and leave the house with your natural, healthy and unique beauty Glowing and radiating from afar.



For more details and purchase>>

In collaboration with Bobby Brown

  • More on the same topic:

  • makeup

  • Cultivation

Source: walla

All news articles on 2024-02-13

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