By Noreen O'Donnell -
NBC 4
Bob Moore, founder of Bob's Red Mill, whose packaging features his well-known bearded face, died last Saturday, the company reported on its website.
He was 94 years old.
The company said in a statement that Moore "passed away peacefully at home."
"Bob's passion, ingenuity and respect for others will forever inspire the employee owners of Bob's Red Mill, and we will continue his legacy by bringing healthy food to people around the world. His energy and personality will be greatly missed outside." out of the ordinary," the company said in another statement published on Instagram.
Moore founded Bob's Red Mill in 1978,
a natural foods brand
promoting whole grains.
At first they were only available in the Portland, Oregon area, but they slowly expanded and now sell more than 200 products in more than 70 countries.
Bob Moore, founder of Bob's Red Mill Natural Foods, in Milwaukie, Oregon.
Getty Images
On his 81st birthday, Moore created an employee stock plan and today the company is owned by more than 700 workers.
On his website, Bob's Red Mill said his legacy was secured by transferring ownership to the people who helped Moore and his wife, Charlee, grow the business.
Moore remained a member of the board of directors until his death.
"All of us feel responsible and motivated to preserve their old-world approach to unprocessed foods; their commitment to pure, high-quality ingredients; and their
generosity to employees
and educational organizations focused on nutritional health," he stated. CEO Trey Winthorp said in a statement.
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Robert Gene Moore was born on February 15, 1929, in Portland, Oregon to Ken and Doris Moore.
The family moved to San Bernardino, California, six months later.
He met his future wife on a blind date in 1952. According to the company's website, she was the one who inspired the natural eating path the couple took when, in the 1960s, they decided to feed their family grains. whole grains, starting with whole wheat bread.
"The first loaf of whole wheat bread that came out of my wife Charlee's oven on our five-acre farm in the 1960s was the most delicious loaf of bread I can remember smelling and eating," Moore said in a quote from the website. the company.
Mill was inspired by a book about a man who resurrected his family's mill, John Goffe's Mill, and after studying stone milling and researching historic mills, he opened Moores' Flour Mill in a cabin in Redding, California, with his wife and two of his children, according to the company's website.
They took a brief break from the mill business, when they left Moore's Flour Mill to their children and moved to Milwaukie, Oregon, to study at a seminary.
However, after passing an old mill that was for sale, they bought it, according to the company's history.
In 1978, it opened as Bob's Red Mill
.
Ten years later, the store burned down, but the business survived.
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The Moores helped fund the Moore Family Center for Whole Grain Foods, Nutrition, and Preventive Health at Oregon State University and the Bob and Charlee Moore Institute for Nutrition & Wellness at Oregon Health & Science University.
Moore's wife,
Charlee, passed away in 2018
.
He is survived by his three sons, Ken, Bob, Jr. and David and their wives, nine grandchildren and six great-grandchildren.
The company is encouraging friends and fans to visit Bob's Red Mill Whole Grain Store in Milwaukie, Oregon, to share a memory of Moore.