In view of the upcoming European elections in June, TikTok has decided to make available a new section of the app, called Election Center.
From March, it will be possible to access it from all countries of the 27 member states in local languages to read news also related to politics and public life, verified and validated.
The Center will be monitored through the more than 6,000 people TikTok already employs to moderate content in EU languages.
“Combined with technology, our teams work to ensure consistent enforcement of rules to identify and remove misinformation, covert manipulation operations, and other content and behavior that may increase during an election period,” explains a company statement.
In the third quarter of 2023, TikTok adds, it deleted 99% of all content featuring election and civic misinformation before it was reported by users.
Additionally, in Europe the company collaborates with nine fact-checking organizations, which evaluate the accuracy of content in 18 different European languages.
To this end, if the information posted cannot be verified, TikTok labels it to provide greater transparency to the people who read it.
Furthermore, before the elections, the app will establish a dedicated “operations centre” space in the Dublin offices, bringing together the elections specialist team with the trust and safety department, so as to maximize the effectiveness of the work in the period preceding the vote.
“The individual local-language Election Centers build on work that began in 2021 and expanded last year, when we launched National Election Centers in Greece, the Netherlands, Poland, Slovakia and Spain,” TikTok's Kevin Morgan points out.
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