Would the rebel have become wise, peaceful?
Even if that were the case, he wouldn't want to admit it
.
“It’s because we see each other in the morning, I’m not fully awake yet
!”, he responds boldly as we tell him our impression
.
After more than twenty years at the head of Mauboussin, Alain Némarq nevertheless appears to be a leader who, even if he did not win the war, won a battle.
“We have succeeded in the challenge of accessible jewelry
,” underlines the entrepreneur.
With the exception of two or three brands, like
Harry Winston
, Graff, and maybe
Van Cleef
, they are all at it today and are all aimed at a much wider audience than before.”
Opening wide the doors to this cozy and elitist world that was jewelry was the diagnosis, then the mantra, of this ambitious man when he arrived at Place Vendôme, in 2002, at Mauboussin's bedside, on the verge of asphyxiation.
The landscape then had nothing to do with what it is today.
The tall…
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