The Limited Times

Now you can see non-English news...

“This is a sensational result”: Coburg is the Franconian tourism leader

2024-02-27T20:14:46.778Z

Highlights: “This is a sensational result’: Coburg is the Franconian tourism leader. Over 100 million overnight stays throughout Bavaria in 2023. Upper Bavaria can record the most of these with a good 43 million. Over 18 million people spent the night in Munich alone. Eastern Bavaria and the Allgäu are at the bottom, each with around 17 million accommodations. The Bavarian regions recorded an average increase of 8.7% in the number of overnight stays.



As of: February 27, 2024, 8:56 p.m

By: Lilli Schaule

Comments

Press

Split

Coburg's tourism numbers rose to a record high in 2023.

This makes the Upper Franconian city the front runner in Franconia.

The tourism strategy is having an impact.

Coburg – There is reason to be happy in the Upper Franconian city of Coburg: the independent city can record 156,628 overnight stays for the year 2023.

This corresponds to an increase of 24.1 percent compared to the previous year, as the Bavarian State Office for Statistics explains in its annual tourism report.

This means that the city stands out from all other cities in Franconia and becomes the Franconian leader.

Because no other city in Franconia can record growth of over 20 percent.

By the way: Our Bavaria newsletter informs you about all the important stories from the Free State.

Sign up here.

“This is a sensational result”: Coburg is pleased with record numbers

A total of 84,992 guests from home and abroad arrived in Coburg, which also corresponds to an increase of 24.1 percent compared to the previous year.

Guests stayed an average of 1.8 days.

“This is a sensational result – after all, these numbers are the best that Coburg has ever recorded,” says Kathrin Wortmann, head of tourism at Coburg Marketing, in a statement from the city.

The market square in Coburg is very popular with tourists.

Almost 85,000 guests stayed overnight in the Upper Franconian city in 2023.

© IMAGO/imageBROKER/Michael Nitzschke

Top tourism year 2019 has been exceeded

Coburg's top tourism year 2019 was also exceeded last year.

There were 16 percent more overnight stays and 10 percent more arrivals, explains Horst Graf, operations manager at Coburg Marketing, in the press release.

Over 100 million overnight stays: Tourism in Bavaria in 2023

There were over 100 million overnight stays throughout Bavaria in 2023.

Upper Bavaria can record the most of these with a good 43 million.

Over 18 million people spent the night in Munich alone.

Franconia follows with around 23 million overnight stays.

Eastern Bavaria and the Allgäu are at the bottom, each with around 17 million accommodations.

On average in Bavaria, guests stayed at their holiday destination for 2.6 nights.

Compared to the previous year, the Bavarian regions recorded an average increase of 8.7% in the number of overnight stays.

(Source: Bavarian State Office for Statistics: Tourism in Bavaria in December 2023 and in 2023)

Coburg's tourism strategy is having an impact

The city explains its success with the tourism strategy that it has been implementing since 2020.

“The intensive market cultivation, a new online and print presence, digital campaigns, social media, the focus on press and public relations and the good cooperation with our partners are paying off,” informs the second mayor Hans-Herbert Hartan about the strategy in the Press release.

My news

  • Serious accident on the ski slope: 13-year-old crashes into a standing 11-year-old at high speed

  • Desperately looking for a home: read “Bronco has already spent a third of his short life in the animal shelter”.

  • Traditional gardening business in Upper Franconia closes after over 30 years - big clearance sale

  • 2 hours ago

    Incident on a dirt road: woman's life is in danger, husband arrested - police are urgently looking for witnesses

  • First responders save biker (17) from the road after a crash - Shortly afterwards, the van drives through the scene of the accident

  • No snow: Bavarian ski area ends season earlyread

And optimism is also in order for the new year.

By expanding local public transport, the city hopes to attract even more day visitors, as it explains in its press release.

In addition, the new tourist information should make tourism in Coburg more attractive.

It remains to be seen whether the Upper Franconian city will be the Franconian leader again in 2024.

You can find more news in our brand new Merkur.de app, now in an improved design with more personalization functions.

Direct download, more information can be found here.

Are you an enthusiastic user of WhatsApp?

Merkur.de will now keep you up to date via a new Whatsapp channel.

Click here to go directly to the channel.

Source: merkur

All news articles on 2024-02-27

You may like

News/Politics 2024-02-26T15:33:22.738Z

Trends 24h

Latest

© Communities 2019 - Privacy

The information on this site is from external sources that are not under our control.
The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.