In recent days, Instagram users have been discovering videos completely different from what they are used to watching by scrolling through their
“Reals”
, the short videos on the platform.
Women, bare breasts, breastfeed a child.
A priori, there is nothing inappropriate in these videos, even if the young people who come across them are not the target audience of young mothers.
But something is wrong: in some of these publications, the babies are actually fake, and made of plastic.
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"I saw 15 of these videos today in the space of 30 minutes, what's going on?",
"Same, it came out of nowhere",
users say under these publications.
For the influencers in question, it is a way of promoting pornographic and erotic content that they sell on specialized platforms like OnlyFans, with the links available in their biography.
Viewings number in the hundreds of thousands.
Fake
“breastfeeding tutorials”
If Instagram moderation refuses images of female breasts, the platform recalls in its community rules that some representations of breasts are accepted, in particular mastectomy scars or women breastfeeding.
This stratagem therefore makes it possible to circumvent automated moderation tools.
So that these artificial intelligences see nothing but fire, young women use extremely realistic dolls.
The content is voluntarily stamped with
“educational purposes”
in the description.
Enough to make these posts pass for
“breastfeeding tutorials”
.
One of these influencers even takes the logic to its limits.
“Nurse Karina” claims to be a nurse and provides the best advice for successful breastfeeding.
In reality, the young woman sells X content on her OnlyFans account.
“This is the sneakiest thing I've seen in a long time
,” one user joked under the post.
“Imagine sexualizing breastfeeding with a doll after decades of struggling to desexualize it
,” laments a young woman.
In order to never lose their audience if they were banned, these influencers create several backup accounts, like Sarah Trump, who has more than 930,000 subscribers on one of her many Instagram profiles.
Le Figaro
was able to detect at least three.
Her posts are just videos of her breastfeeding dolls, allowing her to attract more and more fans on other platforms, where she sells erotic photos and videos.
The creator, however, has abandoned her TikTok profile, where her breastfeeding content is automatically censored.
Promote content on other platforms
The phenomenon seems to have gained momentum in recent days.
Livy Gallons (or Rivers, on another of her profiles) started producing these types of publications less than a week ago.
A way for the young woman to attract new customers, particularly on the Kick platform, a competitor to Twitch, where she broadcasts live.
This “live streaming”
network
adopts more flexible rules and allows, for example, live broadcasts related to gambling but also very explicit sexually explicit content.
In her
“live”
, the influencer promises
“sexts”
, erotic photos or videos to those who subscribe to her channel.
Men who often arrived directly via her Instagram profile and breastfeeding videos.
Livy Gallons offers several services, ranging from two-minute face time with a subscriber to X-rated videos. Screenshot Le Figaro
This “soft porn”
strategy
, which is based on an erotic representation that is more suggested than exhibited, is often used on Instagram and other social networks to avoid sanctions.
Especially since their algorithms can favor “suggestive” photos and videos, which garner more
“
likes
”
and comments.
These publications are then recommended to other users in their news feed.
Le Figaro
also detected Instagram profiles collecting videos of women breastfeeding real children.
These are found on the web, often via personal profiles on social networks, and stolen by Instagram accounts which use them to, again, promote content external to the platform.
And in particular on Telegram channels which make naked photos of young women available
“for free”
, even though they initially require payment.
...
Alerted to these abuses, Meta (Instagram, Facebook) recalled its rules regarding nudity content.
A spokesperson for the group claims to have
“been informed that certain content was seeking to usurp our systems, and we are taking action to remove it”.
Shortly after this content was reported to Instagram, many videos were actually deleted by the group, and the moderation wave is still ongoing.