Women are not just consumers of the internet, they shape it/Unsplash
In the modern digital age where the Internet has become an essential infrastructure in our daily lives, through which we perform almost every action, from shopping, work, communication and entertainment, it is no wonder that women have a significant part in building and maintaining the Internet, and a central and important role in securing the future of technology and promoting equality in the industry.
Women in the field of technology are key partners in creating the future of the industry
Lori Moore/Omer HaCohen
Women participate in the planning, design and development of websites in an active and creative way, bring a unique contribution and new ideas to the desktop, and influence the directions of technological development.
Recent data indicates that workgroups that include women in technology are more successful in launching products and solving technology problems.
According to a study published by the international organization Catalyst, companies with a high representation of women are more successful in business indicators, such as investment returns, profitability and financial stability.
A figure that emphasizes the importance of women in the field of technology and the important contribution they are expected to provide to the future of the industry.
After analyzing data from 190 countries, with a focus on the USA, UK, Canada and Israel, a new study by Boxmode, a website building company, presents an up-to-date picture of the influence of women on the Internet in Israel and the world in 2023. It indicates that women are gaining momentum. While that men are still more looking for ways to create websites (68.2% compared to 31.8%), the gender gap is narrowing. In Israel, the trend is even more positive, with almost equality between women and men (50.1% men compared to 49.9% women).
We recently conducted a study at Elementor among creators Internet and we asked women from the field a variety of questions. When we asked what attracted them to engage in the field of Internet creation, the main answers were, the opportunity to be creative (45%), the possibility to be independent (40%) and the ability to work online (35%). Naturally, those Internet creators indicated Also technology as a significant reason for choosing the field of occupation (29%).
The world of Internet creation is an opportunity for women to realize their abilities
Internet creators shared with us what excites them most about their work - 65% mentioned the opportunity to use their creativity, 58% mentioned the opportunity to constantly learn new things.
The study also revealed that 74% of internet producers feel proud of their choice of profession, and 76% stated that their work in the field is a significant part of their identity and life.
When you look at the next generation of website builders (18-24), you find that this is the most active age group on the net, both in Israel and in the world, it seems that young women are paving their way in the digital world, both as entrepreneurs and as creators.
A study conducted by the McKinsey company in 2023 shows that women today have more ambition than before to advance, especially young women.
WordPress was and still is the most popular and leading ecosystem in the world for creating websites, when as of 2024 over 43% of websites on the Internet were built on WordPress.
An interesting statistic about the world of WordPress is that the field's technological conferences have a relatively high representation of women compared to other technological conferences (27% of the speakers are women).
Another interesting point is a program to promote women in WordPress called WP Includes (those who work with WordPress know that this is also the name of one of the most important files in the system).
This is a project that aims to support and mentor women in the WordPress community, help them develop a career in the field and encourage their integration into senior positions in the field.
An example of an inspiring woman from the WordPress world and one of the prominent women in the field of website creation in Israel is Miriam Schwab.
Miriam is a serial entrepreneur, who previously founded a leading development agency and also founded the technology company Strattic, which was acquired in 2022 by Elementor.
Miriam has been an active and leading company in the global WordPress industry for over fifteen years.
She is a blogger, organizer of WordCamps and a frequent speaker at conferences.
Today Miriam serves as the head of the WordPress relations department at Elementor.
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Huge potential to shape the future of the Internet for the better
There is no doubt that women have made impressive progress in integrating into the field of internet and website creation, but there are still many challenges.
In order to integrate more and more women in the field, it is necessary to invest in technological education and training, promote mentoring and entrepreneurship programs, support the advancement of women within organizations, as well as create a healthy organizational culture for them and an egalitarian and motivational work environment.
Women have enormous potential to shape the future of the Internet for the better.
The participation of women in this field is essential for promoting innovation and ensuring a diverse and excellent technological future.
Women are able to lead technological innovation, promote social change and create a better online world.
International Women's Day is an opportunity and a reminder to take a step forward towards an equal and diverse digital future, and to ensure that every woman, anywhere in the world, can fulfill her potential and influence the future of the web.
Laurie Moore is a research manager at Elementor, which develops the world's leading platform for building open source websites.
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