The same formula always comes back:
“This side, both wild and distinguished, attracts me, I would like to have you under my lens”
.
This is how Salim Berrada, born in Morocco in 1985, struck up a conversation with dozens of young women via Facebook, modeling sites or dating applications between 2014 and 2016. After a few exchanges punctuated with compliments and jokes, he offers to photograph them for free because they
“inspire” him
.
Arriving in France at the age of 18, this young man abandoned his career as an engineer to launch into photography in 2013. His goal: to have an artistic career and become a filmmaker.
Salim Berrada settles in Paris and quickly makes a name for himself on Facebook groups that connect photographers and models.
His photos, published self-taught, are seductive.
“He had an account where we saw his photos for big brands like Gucci or Louis Vuitton. It inspired confidence and it gave…
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