Who and what monogamy/AP, Reuters, Getty Images, Shutterstock
The app world is known to be quite depressing, and even one that not only won't help you find a relationship, but is designed so that people will keep running the app and swiping left and right.
Studies have found that the apparent abundance that exists in them gives rise to the illusion that it is not worth "getting close" to someone, because there will always be someone more beautiful, more successful, or more suitable, what's more, the disappointments are severe when people discover the gap, sometimes huge, between a professional still image and how the date their looks or looks in real life.
Guy Tzuberi, who for ten years researched the world of dating apps, decided that enough was enough, and that it was time to establish a better, more reliable dating app, one that would really help people find the love of their lives.
And sometimes the opposite also happens: a 50-year-old and a 23-year-old fell in love on Tinder
"My husband cheated and spent £8,000 on her - but it's not what it seems"
For the brave only: the sex positions that people are most afraid of, and rightly so
A video is much more reliable than a photo/screenshot, zipper
If you had to distill, what is the main reason that gets in the way?
"Many users are on apps and are skeptical in advance, they don't believe that the app will really help them get to know each other. You can't blame them, and over time there are more and more negative reviews claiming that the dating apps don't really help them find a relationship. Their whole goal is to keep the users inside the app , to make them addicts, preferably without any results. In addition, everything is very superficial in the apps that exist on the market today. They upload some pictures, write some basic things and based on that they want you to decide whether the guy is right for you or not. People have a love-hate relationship with the apps, they enter , make likes, have matches but usually fail to take it to the next level."
But even without the apps, it's hard for people to find a relationship.
What is the alternative?
"The media has a great influence on our daily lives, people who meet outside automatically ask for social networks instead of setting up a date. Today many people find it difficult to start a conversation because they are used to waiting for likes and not actively presenting themselves. The concept of 'fake abundance' that started because of social networks also has an impact Very much about finding a relationship. People are exposed to so much 'content' that for them they feel it is better to talk to several people at the same time and in the end they do not form a deep connection with one potential partner. When a man looking for a girl sees profiles of so many girls - instead of thinking and checking Compatibility, he continues to scroll. In addition, many today expose themselves for personal or professional development and forget the very goal of finding a relationship."
Could it be that people don't want to get to know each other at all?
"People want to get to know each other but are very afraid of rejection and prefer not to try, perhaps because we have become accustomed to a filtered life. There are all the digital means to get to know each other and yet we are in an epidemic of loneliness. Unfortunately, the number of divorces has only increased from period to period, because it is much easier to break up than to strengthen a relationship."
Zuberi claims that all these data take us further away from finding a relationship, what's more, social skills are slowly eroding, and the conversation is becoming more and more superficial.
"People are very afraid to talk about personal things, which often results in dealing only with the outside. There are many girls who upload daring pictures, and this causes many men to not know how to start a conversation with them. Some men also see in such pictures a woman's desire to talk about her exterior and not Her personality, and in addition they write mainly what they are looking for and don't write enough about themselves, it is very difficult to start a conversation with strangers when there is no content other than pictures to start from."
More in Walla!
Virtual reality therapy: a treatment for coping with anxiety
in collaboration with zap doctors
Many people find it difficult to start a conversation with strangers, when there is only a picture to base it on/screenshot, Zipper
What is different about your "Zipper" app?
"I knew as soon as I decided to start a dating app that it would be based on videos and not photos. In the past, that's how publishers used to get to know people, through videos, because that's the only way to know more or less who is behind the screen. There is a significant difference between seeing a person in a picture and seeing Him moving, hearing him speak, facial expressions, and more."
To connect to ZIPPER, each user must upload a short video in which he tells about himself.
"The videos are important not only because this way you can get to know the person behind the screen better, but it also filters out imposters,] bots, and reduces the ability to obscure, embellish and lie. Many people were burned when they met and did not see the person they saw in the picture. That is why I believe that a video It will give people more information, and correspondingly more confidence to get to know each other through the app."
In ZIPPER there is no concept of sliding left and right.
Each user has his own profile and anyone who is interested can enter it, view the photos that are on the profile, start following, like, "To know more about the user, I introduced a recommender feature. A user can ask a good friend to upload a video in which he talks about him, And that's how you can know more details that weren't mentioned in the video. When people speak for someone it creates credibility and 'Tell me who your friends are and I'll tell you who you are' is a saying that is usually true. In addition, the signature does not indicate his mass, friends will say about the user what he is not will say about himself."
No swipes to the right and left/screenshot, zipper
And that's not all - if you thought that the introduction video is the only video where you will see the user, then it is not so: "There is a feature where you can upload answers to questions - such as 'Do you like animals', 'Are you interested in sports' and the answer comes on With a video and not with a word or two like in apps.
Zubri founded the app right at the same time as the legal reform protests, which caused investors to take a step back: "I've already sat with investors who were crazy excited about the app and told me they would invest in it.
When it didn't happen, I decided it was now or never, I invested from my own pocket, and in the process an investor joined who strongly believed in the app.
Of course, the war also has a negative effect on investors, but I think that right now is a time when many people are at home, with no desire to go out, but are very lonely and scared.
It's actually an opportunity to give a chance and try to find a relationship in a different way."
More on the same topic:
relations
a relationship
women
sex