Wednesday night saw a new battle for viewership between Antena 3 and Telecinco, with the prime-time premieres of two international formats. The Atresmedia channel once again clearly prevailed over the Mediaset channel. The arrival of the contest
El 1%,
presented by Arturo Valls, practically doubled the screen share upon the return of
Factor X
with Ion Aramendi on Telecinco, obtaining 15.5% compared to 8.3% for its competitor.
The difference in number of viewers was even wider between both bets of the two large private networks. The new Antena 3 program obtained an average of 1.5 million viewers compared to 669,000 for
Mediaset's musical
talent .
In
The 1%
, an adaptation of the British format broadcast on the BBC, a group of 100 people competes for a prize of up to 100,000 euros. The questions in this
quiz show
are not based so much on encyclopedic knowledge of general culture, but rather on intelligence and logic. A large sample of the Spanish population has responded to a series of questions. Arturo Valls, who returns to the genre after
Ahora caigo
, asks the same questions to the participants and compares the answers with those of the previous survey. The winner is the contestant who manages to get the questions right that only 1% of the population has been able to solve successfully.
For its part,
Factor X
returned to Mediaset with a fourth season, which so far has not convinced the public. The changes in the mechanics of the original format, also British, created by Simon Cowell, do not seem to have convinced the audience of the musical competition whose judges are the musicians Abraham Mateo, Vanesa Martín, Willy Bárcenas and the Argentine Lali. But Real Madrid's Champions League match against Manchester City also won the musical contest, despite being broadcast on pay television, with a 9% share that shot up to 10.3% in the penalty shootout.
Since Telecinco decided in 2017 not to continue betting on
La Voz
, a program that successfully jumped to Antena 3, it has been looking for a musical format that will report the results of this space or
Operación Triunfo
. First he tried it with the
X Factor
itself , which had triumphed in the past on Cuatro. But the format, although it debuted with a 17.2% audience share (a figure that at this time would be excellent for any network), the space was left fallow. During this time, other attempts such as
Top Star
in 2021 (with Risto Mejide, Dana Paola and Isabel Pantoja on the jury) or
Idol Kids
In 2020 and 2022, they have not obtained the performance expected by the communication group.
The premiere of the fourth season of
Factor X
won this Wednesday over the rest of the offerings, coming in second place in
prime time
.
The cinema of La 1
(6.3%),
Callejeros
en Cuatro (5%), the documentaries of La 2 (3.2%) and the cinema of La Sexta (2.3%) were behind the offering of Telecinco.
In the count of the day, Antena 3 prevailed over the rest of the channels with an average screen share of 14.5% compared to 9.9% for Telecinco and 8.2% for La 1.