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No longer does the Queen of ratings: In the NBA continue to lose crowds | Israel today

2020-02-24T11:51:11.557Z


Maybe the basic consumer product just isn't good at all? • The BBC's watch data continues to plummet, and a solution is hardly visible on a global basketball court


Changes in young habits • East-West time differences • Laws that made the league in the early 2000s • And maybe the basic consumer product just not good? • The ANC watch data continues to fall, with no solution in sight

  • LeBron James. The league changed its face

    Photo:

    Notwithstanding

The ratings of the BBC are also declining this year, and the pace at which it has been declining in recent years is worrying many around the world's best league. Lately everyone is coming up with more and more theories, trying to explain why. And somehow, for some reason, no one is just asking, "Wait, maybe basketball isn't good enough?"

What are you talking about? Wow, lots of stuff. Of changes in consumption habits, of course, and the fact that the younger audience prefers Instagram clips over entire games on TV, because young people can't concentrate on one thing for a long time (but wonder how exactly that audience knows how to sit for a single on Netflix series Binge for the night whole).

Talking about the BBC becoming more and more a league of players rather than teams, which is reflected in less watching full games and more abstracts. Or the fact that quite a few star injuries - like there are this year - can also lead to a decline in ratings (but this is not really the first year he's coming down).

Talking about the fact that most of the league's stars are in the West, so the Lakers 'and Clippers' main games are airing too late for large East Coast populations, and this year's game schedule contained a lot of Golden State and New Orleans games, hurt by the injuries of Steph Kerry and Zayn Williamson. more and more.

But when everyone assumes that there is no problem with the game, they will obviously find other reasons for declining ratings.

Even when talking about solutions, talking about shortening the calendar or at least introducing changes that would allow flexibility to broadcasters (incidentally, it might be a really interesting partial solution to offer the league's content through services like Netflix, but that's an unsubstantiated proposal that just makes sense to me). Talk about adding "trophy" tournaments in the middle of the season and at the end, about format changes (like they did at Ulstar). But does anyone talk about what Fuzhen looks like?

LeBron vs. Embiid. Talk about adding "trophy" tournaments mid-season and at the end // Photo: AP

And at the same time, by the way, there are also reassuring voices that say the value of the teams is still climbing, and that perhaps traditional TV ratings are quite old fashioned and not as important as it used to be.

And all is true, to one degree or another. There is a problem, even the Commission's commissioner, Adam Silver, was interviewed on the issue. But somehow, even when someone does talk about the "product itself" and even uses the express words "the base product," it still always talks about the cover. Are there too many games? Are there too many breaks? Is only the last quarter interesting?

The thing is, all these things are not the "basic product" either. Because the basic product is what happens when defending against a defense, it is the basic product. And it has changed a lot in the last two decades - the premier of the league executives. And has changed more and more in recent years.

And maybe it's important to note that when the league's ratings were at its peak, NBA basketball was completely different. Yes, he was more physical and aggressive, and slower. But the ratings back then, in the 90s, were much higher, with the game being "touch sports" for everything.

Bug 2000

Michael Jordan's retirement and other events led to a decline in ratings, and a special committee changed two substantive rules of the game in the early 2000s with a stated purpose of making it more interesting: an increasingly strict ban on the guard to attack, and a ban on the "wait for the color" defense (3 seconds In defense ”). It changed the game, with deliberate intent as mentioned - to make it faster, more offensive. Basketball that helps foreign players get excited.

The Greek Freak celebrates. Is there a problem with the product? // Photo: AP

Then the analytics revolution was added, with everyone throwing more and more (and more) threes. And so today the game - everyone will agree - is very different than it used to be. And there is no nostalgic point here. Just logic. There used to be another basketball - and there was more ratings. Today there is a new kind of basketball - and there is less rating. Worth a thought?

So obviously there is a point of taste here, and obviously there are other reasons. Many of the league's most burned-out fans aren't ready to hear that there is a problem with the product, and the league itself is currently overwhelming. And yes, all the reasons mentioned here and others contribute to the decline in ratings. And maybe the declining ratings really aren't a critical issue that should panic.

But somehow, the simplest question seems to be - is there a basketball problem being played on the hardwood? - Don't ask. They'll still say you're a hitter.

Source: israelhayom

All sports articles on 2020-02-24

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