$ 100 million. This is the sum that Michael Jordan, and the brand that bears his name, Jordan Brand, will spend over the next ten years "to protect and improve the lives of blacks through actions dedicated to racial equality, to justice social and education ”, as we learned this Friday in a press release. A surge of generosity that follows the social storm triggered by the death on May 25 in Minneapolis of George Floyd, a 46-year-old African American, during his arrest. Often criticized for his social standstill during his (brilliant) basketball career, and even afterwards, the six-time NBA champion in Chicago's colors recently spoke up, saying "deeply saddened, really upset and all just angry. I see and feel the pain, indignation and frustration of everyone. I support those who denounce the racism and violence rooted towards people of color in our country. We've had enough !"
Black lives matter. This isn't a controversial statement. We are you. We are a family. We are a community. pic.twitter.com/cGH8bJl1GQ
- Jordan (@ Jumpman23) June 5, 2020Almost unanimously considered to be the best basketball player of all time, "MJ" therefore joins action with words with this XXL gift. "Jordan Brand is us, the black community," said the brand press release. Jordan Brand is more than just one man. It's always been a family. " And to add: “We are in 2020, and our family now includes all those who aspire to our way of life. However, even if things have changed, the worst remains the same. Black lives count. This is not a controversial statement. As long as this entrenched racism that causes the bankruptcy of our country's institutions is not completely eradicated, we will continue to be committed to protecting and improving the lives of black people. ” And to conclude that the $ 100 million previously mentioned will help provide "greater access to education". Jordan, 57, is the sole black owner of an NBA franchise, the Charlotte Hornets.
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