World champion Hamilton in a Mercedes winning car last Sunday in Barcelona:"There is still emotion involved"
Photo:Albert Gea / HOCH ZWEI / REUTERS
Red Bull got involved in Formula 1 as a sponsor in the mid-1990s, and on the advice of Helmut Marko, company founder Dietrich Mateschitz bought a racing team for the 2005 season: the financially troubled team from the British car brand Jaguar. Since then, Marko has been the strategic head of the beverage manufacturer's motorsport activities. The doctor of law has a knowledge of car racing for 60 years. "I actually did everything: looked after drivers, advised companies, owned racing teams," says the 77-year-old owner of several hotels in Graz.
As a racing driver, he won the Le Mans 24 Hours for Porsche in 1971, accompanied the coffin of his childhood friend, Formula 1 idol Jochen Rindt, and had to end his own career in 1972 after a stone broke through his visor at a Grand Prix and he the left Had lost an eye.
SPIEGEL: Mr. Marko, you played a key role in Red Bull buying a Formula 1 team in 2004. Would you still recommend the racing series as an investment to a company today?
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