He is the latest addition to the highly prized Ultime fleet. Out of passion for “sailing and the oceans”, Didier Tabary, boss of the Kresk cosmetics group, chose to sponsor François Gabart, who had no partner since Macif's withdrawal last year, in the midst of the Covid crisis. "It was the right moment for our group, for the brands
(SVR-Lazartigue)
, since we have created a
clean beauty center
," explains Didier Tabary. There is a very strong affinity between the medium that is sailing, a sport that respects the environment, and our brands, which develop with their own formulas and packaging made from recycled products. "
The boss expects repercussions in terms of notoriety but also of cohesion within his companies.
The project also makes it possible to “go further” in the CSR policy, via an endowment fund - Kresk4Oceans - which aims to help preserve the oceans.
Didier Tabary admits that he fell in love with the Ultimes when he got on the maxi-trimaran “Gitana”.
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“I told myself that if one day I had the possibility, I would become the owner of an Ultimate.
They are the most impressive, the fastest going and, above all, they are real flying boats.
We have the chance to participate in a project that is revolutionizing the way we approach sailing.
A bit like with Formula 1, these boats will make it possible to progress in terms of technology in the field of yachting or maritime transport.
Sailing in twenty years will undoubtedly be different thanks to this type of project.
"