The flea effect.
Leo Messi stunned the world last summer when he left Barcelona and signed a two-year contract with PSG.
Now the crazy sum that the signing brought to the French club's coffers has been revealed.
According to the newspaper "El Economista", since the Argentinian arrived in the French capital, PSG pocketed no less than 700 million euros from various deals and sponsorship agreements signed following his arrival.
Among the brands and sponsors who have signed deals with the club: Dior, Gorillas, Crypto.com, PlayBetR, GOAT, Snart Good Thins, Volt, Big Cola, Sports Water and Autohero.
PSG, Messi'nin transfer after gelen reklam ve sponsorluklardan 700 milion Euro extra gelir elde etti.
(El Economista 🇦🇷) pic.twitter.com/ldzyvFF7Ba
— Skorer (@skorerrcom) September 22, 2022
Beyond the financial contribution, Messi's impact was also immediate on the club's media field.
Since his arrival, PSG has gained more than 15 million followers on social media, and has over 150 million followers in total.
Messi has scored a total of 17 goals so far in his tenure in France, to which he added 23 assists.
Although these numbers are very far from those he achieved in Barcelona, there is no doubt that the French capital has enough reasons to be satisfied with him.
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