When football turns glamorous.
The season, for the moment exceptional, of SSC Naples, which prances at the top of Serie A and which will face the Germans of Frankfurt in the round of 16 of the Champions League next month, inspires its leaders.
While he normally plays with his traditional sky blue tunic, the club has announced the release of a new jersey available in limited edition from this Tuesday afternoon.
A new model dedicated to… Valentine's Day, called “Premier amour”.
There is in particular the pattern of a large trace of lipstick visible on the white background of the jersey.
Le maglie indossate stasera saranno messe all'asta su @MatchWornShirt e l'intero ricavato sarà devoluto in beneficienza a support di tre Onlus operanti in situazioni relative alla violence di genere: Dedalus Cooperativa Sociale, Le Kassandre e Le Forti Guerriere del Rione Sanità pic. twitter.com/vrp58diU0R
— Official SSC Napoli (@sscnapoli) January 17, 2023
Designed in collaboration with designer Armani, this limited edition will be worn by Naples players for a few matches, including this Tuesday evening against Cremonese in the round of 16 of the Italian Cup.
The Neapolitan club has announced that the profits from sales will be donated to three associations in the city dedicated to the fight against gender-based violence.
The sale price is set at 125 euros without a “Serie A” patch and without a customization option.
A way for the club to also reach a new audience and generate additional income, as it had already done at the end of the year with a special Christmas jersey.
