January Dedication: The numbers are beautiful, but let's relax with the champagne

In January, there was a nearly 10 percent increase in car sales compared to last year. But just before celebrating, there are the fine print, which makes such a joy in a limited engagement. And the corner of the SLA and the TR

Bonded Eilat (Photo: Kobi Liani, Nir Ben Tovim)

January 2020 closes with 41,542 new vehicles registered in Israel, according to the Ministry of Transport, on paper an increase of 9.2 percent compared to January 2019. But for those who are quick to be surprised by this data, we suggest drinking a glass of cold water and understanding where they come from. With the help of the data system, monitoring and analysis of the Karzon site, we dive into numbers. Unlike the grocery lists for those who have bigger ones, we will try to give you every month also the insights behind the data, factors and forces that shape the numbers.

In January 2020, one of the most fascinating months in the automotive market in recent years, the first factor that resulted in these numbers are quite a few vehicles that have been paid in 2019 and this month saw road rises. Partly because of the 2020 model status icon (despite what really sets this month a road trip), but the main reason is the change in the sales tax benefit for hybrid cars modified in 2020. Which prompted customers to pay the price of 2019, but wait with delivery to 2020.

Another factor is the plethora of promotions published by importers in January, no less than 50 of them. With a discount range of 1.5 to 14 percent, or in numbers - up to about NIS 31,000 from the official price list. Apart from the deals, more than 75 different models are offered on the second hand 0 km, although the average discount rate has fallen to an average of 201.7 and stands at 11.7 percent. In the prestige group, the discount prices reached more than NIS 70,000 before negotiations.

Did you buy a new vehicle this year? How many suckers did you get out of?

Offers on the 0km route How many saves here?

Dedication January 2020 (Photo: Screenshot, Screenshot)

The opening trio

The three brands that led last year are also the ones that are here now. Hyundai with close to 7,000 vehicles leads despite a slight decline compared to January 2019. Toyota ranks second with about 6,000 vehicles. Two insights on Toyota and the market, the first is that the company is showing a 70 percent jump over last year, a leap that is credited to the Corolla, teaching you what one model can do right for the overall numbers. The second point is, as we mentioned before, the hybrid thing that reducing benefits has brought many customers ahead and paying for cars, since the Corolla is mostly sold in this version. Kia in third place slightly weakened with 4,809 vehicles down 3.6 percent.

Brand Ranking January 2019

Dedication January 2020 (Photo: Screenshot, Screenshot)

Leading categories

In models segmentation, the Hyundai Unique and Toyota Corolla are very closely connected, with the Unique delivering 2,895 units and Corolla 2,818 units. Third place Chevrolet Spark is surprising with a huge jump and 1,527 units, the best-selling Kia Picanto of the last four years with 1,396 units and the first quintet closes Mitsubishi with the Outlander and 1,360 dedications. The top ten includes Kia Niro, Hyundai Tucson, Kia Sportage, Skoda Octavia and Hyundai i20.

The Compact Crossovers category continues to drive sales this month, registering a slight increase of 2.2% over last year. The family category has grown significantly above 40%. Most of the growth was from Toyota Corolla (about 7% of total sales this month). The luxury sector (crossovers and regular vehicles) is recording a very significant increase, especially in hybrid vehicles - none. Most of the increase stems as a result of voluntary tax payments that were reduced before the update earlier this year. For example, Mercedes E accounts for 100% sales growth for 214 vehicles, in Series 5 with over 100 vehicles and 66% growth, Volvo S60 with 85 vehicles and 135% increase, Range Rover with 2,227 sales, 187 Audi e-tron vehicles and no less than 27 Porsche Panamara vehicles.

Table: Mini Cars

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Super sexual

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Compact Family

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Large families

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Crossovers and small jeeps

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Jeep and compact crossovers

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Crossovers and medium jeeps

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Crossovers and large SUVs

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Crossovers and luxury jeeps

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: prestige

Dedication January 2020 (Photo: Screenshot, Screenshot)

Table: Compact minivans

Dedication January 2020 (Photo: Screenshot, Screenshot)

Dept. of Staff and Territories

From the wealth of data from the Department of Transportation report, some have caught our attention. The first of these is Chevrolet's tremendous strengthening with a leap to seventh in the brand and a 136.1 percent increase over January 2019. Chevrolet rose 213.6 percent from January last year, delivering 1,527 units. And in the future, Kia Picanto will switch to using the gearbox A single clutch robotic, not typically fond of the Israeli customer. Chevrolet Equinox also just recently received advanced safety systems, highly dedicated and maintaining costs at -94.8 percent compared to January 2019.

Leap: Chevrolet Spark. Is this a one-off phenomenon or will you keep the momentum going?

Chevrolet Spark Marketing Begins (Photo: Manufacturer, Manufacturer Website)

Suzuki Vitara, which added small turbochargers to supply and starred last year in a variety of club operations, delivered 477 units, a 264.1 percent jump.

And with a 306.3 percent explosion for Land Rover with 260 tools this month, not all of them official imports, see numbers the importer has not previously known. A thorough rummage shows that most of the mass comes from the hybrid Range Rover that many customers rushed to buy before reducing the tax benefit. So it's a leap that doesn't signal a trend.

In the world of premiums, Porsche delivers no less than 27 Panamars in one month, of which 19 are expected hybrids and Bentley with a staggering nine vehicles a month, of which seven are Bentiga and two Continental GT priced at over NIS 2 million.

Honda weakened in January 2020 together for the same month last year

Honda Civic 1.5L Turbo Elegance sedan (Photo: Nir Ben-Tovim, Nir Ben Tovim)

TRC wins Honda with a 44.8 percent drop in sales compared to January 2019, the Japanese brand lies between Peugeot and Subaru in January's 16th place. Honda Civic as an example delivered 175 units, down 63.6 percent over January 2019. New Mazda 3 also Having trouble lifting, it is indeed a new and expensive model, but with 291 units in January it is down 61 percent over the outgoing generation end of its life in January 2019.

Although not in the size of Japanese, but also the strongest European brand in Israel - Skoda weakened in January 2020 relative to this month last year by 19 percent. On the face of it, the mix of models has not changed, but the lack of the 1.0 liter engine from the Caroque and Octavia, whose marketing was discontinued due to its production stoppage by the manufacturer. This would cost both of those models and definitely hit sales.

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About Carzon

carzone.co.il was established to make the Israeli car market transparent, and for the first time to acquire objective information about the true prices of new vehicles. Karzon scans the publications in the field including discounts and promotions and compares prices. The system presents a detailed, effective and up-to-date snapshot of buying a new vehicle and a first-hand vehicle with 0 miles, and helps with proper handling and smarter acquisition.