The Maserati plan - presented in Modena - envisages 16 model launches by 2024, 3 of which are completely new.
In these 4 years they will cover 90% of the market of the Trident house.
In 2025, SUVs will represent 70% of the cars sold by Maserati, 40% more than in 2019. Especially sports sedans will be 15%, up 52%, sports cars 5% (-8%) and long-wheelbase sedans 10% (down due to lower demand from the Chinese market).
In 2020 the hybrid Ghibli was launched, there was the expansion of the Trofeo range, the restyling of the Ghibli models.
Quattroporte and Levante, orders have been opened for the new Mc20 sports car, just presented.
In 2021, in addition to the arrival of the Mc20, production of the Grecale and the hybrid version of the Levante will begin.
The electric version of the Mc20, the spider Mc20, the new Granturismo and Gran Cabrio, endothermic and electric, the electric Grecale are expected in 2022.
The new generations of the Quattroporte and the Levante will arrive in 2023, including electric ones.The electrification program of Maserati's full electric cars will be called Folgore.
The Maserati suv will arrive next year and will be built in Cassino.
It will be called Grecale, "like the Mediterranean wind that blows impetuously from the north-east, and will play a leading role in the development of the brand".
From 2022 there will be the electric version.
The announcement was made in Modena where the House of the Trident presented the plan for the relaunch of the brand.
The new GranTurismo, the first fully electric car by Masersati and GranCabrio, will be produced in the Turin production center.
The production of the Levante, Quattroporte and Ghibli will also continue.
This is confirmed by the Maserati plan presented in Modena.
